Marketing - Basic & Advance Theory, Concepts, Case studies, News

Enter your search keywords...

Exploring Marketoonist's Insightful Briefs

Discover the creative genius of Tom Fishburne, the founder of Marketoon Studios, through his engaging and humorous marketoonist.com illustrations. Follow his latest updates and musings on marketing on...

Google Quietly Adds EPUB Files to Search Index

Google recently made a subtle update to its documentation, revealing the inclusion of EPUB files in its search index. Users can now discover EPUB content directly through Google search results.

Impact of Google's AI Overviews on Ecommerce Search Rankings

Discover how Google's AI overviews are revolutionizing ecommerce search rankings by extracting product data from unexpected sources, causing a shift in visibility dynamics.

Google Analytics Enhances Data Analysis with Direct Export Feature to Google Sheets

Discover how Google Analytics now offers a seamless direct export feature to Google Sheets, optimizing data analysis and teamwork for users.

Google Introduces Public Search Profiles for Reviewers

Google introduces a new feature enabling users to create public social profiles showcasing their written reviews in Search results. Discover how this innovative profile feature enhances user interacti...

How E.l.f. Cosmetics Stays Ahead with Strategic Marketing Investments

Discover how E.l.f. Cosmetics leverages partnerships with Liquid Death and Roblox gaming to drive sales growth and capture the attention of the Gen Z audience.

Innovative Marketing: Nestlé Collaborates with NBA Star for Hydroboost Launch

Nestlé partners with Droga5 and an unexpected NBA player to introduce their new Hydroboost line, blending flavors with function in a unique campaign.

Starburst's Inclusive Approach: Empowering LGBTQ+ Community Through Ongoing Initiatives

Discover how Starburst, in collaboration with leading social platform ConnectNow, is enhancing community engagement and support for LGBTQ+ individuals with a revamped interface and year-round connecti...

Microsoft UK Chief Marketing Officer Elevated to Head of Marketing for EMEA Region

Pelosi assumed the role at the renowned technology company in 2022 following successful tenures at EY and Wipro, bringing valuable expertise to the new position.

Strategies for Marketers Thriving in a Slow-Growth Climate

Explore insights from senior marketers at top companies like Guinness, Three UK, and Warner Music as they tackle growth hurdles in diverse industries amidst a challenging low-growth landscape.