All posts - Tag: Guinness

All posts - Tag: Guinness

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Strategies for Marketers Thriving in a Slow-Growth Climate

Explore insights from senior marketers at top companies like Guinness, Three UK, and Warner Music as they tackle growth hurdles in diverse industries amidst a challenging low-growth landscape.

Embracing Irish Roots: Guinness Collaborates with Jason Momoa

Discover how Guinness, the iconic brand, partners with the dynamic action star to co-direct and produce an exciting new campaign that will unfold over the course of the year.

Guinness Unveils Exciting St. Patrick’s Day Promotion

Discover Guinness's festive promotion for St. Patrick's Day with the Lucky Sundays program, specially tailored for the holiday falling on a Sunday this year. Explore their collaboration with Ancestry...

Battle of the Campaigns: Guinness vs TSB, Pick Your Favorite of 2023

Vote for the ultimate champion of Marketing Week's campaign of the year 2023! Choose between the captivating campaigns of TSB and Guinness Don't miss the chance to support your favorite and be part of...

How Arla and Guinness applied captivating OOH ads to maximize their audience reach

Arla and Guinness successfully engaged consumers through their captivating OOH campaigns, leveraging curiosity to extend their reach Discover the insights from Kantar's 'The Works' study on these food...

Major Victories for Cadbury, Guinness, and ITV at the Marketing Week Awards

Congratulations to Cadbury, Guinness, and Boots CMO Pete Markey for their impressive wins at the Marketing Week Awards 2023 A well-deserved recognition for their outstanding marketing efforts

Guinness wins Brand of the Year award

Guinness dominates the market with its iconic black and white brand From skyrocketing sales across Europe to being crowned Britain's favorite pint, it's no surprise that Marketing Week has awarded Gui...

Diageo's Strategic Marketing Boost to Outshine Competition and Delight Consumers Amidst Rising Prices

Diageo boosts marketing budget by nearly 6%, achieving impressive brand growth for Guinness and Johnnie Walker amidst rising prices