Advanced Marketing

Diving deeper into the world of marketing with techniques, tips and other knowledges may help you do marketing better.

Advanced Marketing

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Top 17+ Black Friday Promotional Campaign Design Templates and Ideas

In this ever-evolving digital age, the success of a Black Friday campaign often hinges on its design and creativity. The right promotional materials can entice customers, generate buzz, and ultimately...

Measuring and Improving Brand Health: Essential Metrics and Methods

Brand Health is crucial for a brand's success It measures different metrics indicating the brand's overall performance, strength, and well-being Measuring Brand Health provides insights into customer...

Comparing Branded House and House of Brands

Branded House vs House of Brands compares two types of brand architectures A branded house uses a single brand name for all products and services, while a house of brands has individual names for each...

What is Marketing management strategy? Steps to develop a Marketing management strategy to achieve business goals

Learn how to develop a successful Marketing Management Strategy with our expert guide. Discover the steps to conducting market research, identifying target audiences, and measuring campaign effectiven...

What is Marketing management plan? How to set up a detailed and effective Marketing management plan

Learn what a Marketing Management Plan is and why it's important. Discover the key components and steps to develop an effective plan. Avoid common mistakes and reap the benefits with successful exampl...

Challenges and opportunities of marketing management in the digital era

Explore the opportunities and challenges of marketing management in the digital era with this informative article. Discover effective strategies for successful digital marketing, the role of technolog...

Effective B2B Marketing Communication Channels And How To Optimize Them

Learn how to optimize your B2B marketing communication channels with this comprehensive guide. Discover popular channels like email, social media, and SEO, as well as emerging options. Get tips on per...

B2B Marketing vs B2C Marketing: Compare the difference in concepts and methods of application

Learn the differences between B2B and B2C marketing, along with key tactics and strategies for each. Discover the importance of branding and the challenges unique to both types of marketing. Improve y...

B2B Marketing in the digital age: Challenges and opportunities for businesses

This article explores the challenges and opportunities of B2B marketing in the digital age. Discover how to develop a strong online presence, create valuable content, and utilize marketing automation...

B2B Marketing and Sustainability: The Importance of Putting Sustainable Values Into Marketing Strategy

Learn how to incorporate sustainable values in your B2B marketing strategy with this informative article. Discover tactics such as content marketing, social media marketing, and email marketing, and h...