Crunchyroll's Epic Voyage: Unleashing One Piece in India's Anime Waters
Crunchyroll expands its reach in India with a captivating Out-of-home campaign, showcasing the beloved anime series, One Piece, in Mumbai and Delhi
Crunchyroll notified Our Website on Tuesday, October 10, 2023, via email, about the launch of their inaugural Out-of-home advertisement campaign in the country. The campaign focuses on promoting the anime series One Piece and utilized ship billboards placed on Mumbai's Juhu Beach.
Despite its popularity in India, the series only recently became available for streaming on Crunchyroll at the end of September 2023. The streaming platform made all episodes of the series, including the latest story arc, accessible for streaming on their website.
One Piece: Crunchyroll conducts its first OOH Campaign in Mumbai and Delhi
Crunchyroll launches ship Billboards to promote the anime (Image via Crunchyroll)
One Piece anime has made its debut on Crunchyroll in India, prompting the streaming website to initiate its first-ever Out-of-home advertising campaign in Mumbai and Delhi. In line with the anime's theme, Crunchyroll opted for ship Billboards as a promotional strategy at Juhu Beach, Mumbai. Additionally, the streaming website has strategically positioned multiple OOH billboards throughout Mumbai and Delhi.
Crunchyroll has launched its inaugural out-of-home (OOH) campaign in India, featuring eye-catching billboard advertisements showcasing the anime. The Director of Marketing, Akshat Sahu, provided further insight into this exciting venture.
According to Sahu, the company's use of relevant locations in the advertising campaign shows that they are heading in the right direction.
Billboard advertisements showcasing Eiichiro Oda's acclaimed anime are now gracing the halls of a bustling shopping mall in India (Image via Crunchyroll).
Without delay, the entire One Piece anime, including the exhilarating Land of Wano storyline spanning episodes 892 to 1077, was bestowed upon Crunchyroll's extensive library on September 30, 2023. Subsequently, starting from October 1, the beloved streaming platform commenced the weekly release of fresh episodes of the series as part of their global simulcast.
The streaming company is making strides in expanding its market in India. To further this goal, Indian anime enthusiasts can now enjoy a complimentary 14-day trial of Crunchyroll by either visiting the official website or downloading the app. Additionally, the streaming company has introduced membership plans as affordable as ₹79 per month, with UPI being a convenient payment option.
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One PieceManga - Anime One Piece is an incredible adventure-filled series that has captivated its fans for over two decades. It follows the journey of Monkey D. Luffy and his pirate crew, the Straw Hat Pirates, as they search for the ultimate treasure, the One Piece, in order to become the King of the Pirates. With its compelling storyline, diverse and lovable characters, epic battles, and themes of friendship and determination, One Piece has created a vast and immersive world that keeps fans eagerly anticipating each new chapter or episode. It is a timeless masterpiece that continues to redefine the boundaries of the shonen genre, making it a must-watch or read for any anime or manga enthusiast. |
