Netflix's marketing approach for The Witcher season 3 implies a lack of confidence in replacing Henry Cavill with Liam Hemsworth. Cavill, who has portrayed the protagonist Geralt of Rivia since the show's debut, has gained significant popularity among fans. Despite initial skepticism, he has won over audiences with his performance.
The news of Cavill's departure from The Witcher after season 3, along with Hemsworth stepping into the role of Geralt, came as a surprise to many. Speculations about tension and creative differences between Cavill and the showrunners emerged prior to his exit. However, it was later revealed that Cavill's decision was driven by his opportunity to reprise the role of Superman in the Black Adam film. Unfortunately, this was short-lived as the role was recast for the upcoming Superman: Legacy, with a younger actor, David Corenswet, taking on the part under the new leadership of James Gunn in the DC Extended Universe (DCU).
Netflix Knows The Witcher Fans Are Giving Up Because Of Henry Cavill's Exit
Despite hopes that Henry Cavill would return as Geralt, it is evident that will not happen. Fans have expressed their dissatisfaction with the recasting and some may even choose to abandon The Witcher following Cavill's departure. In an unexpected move, Netflix has embraced the debate surrounding season 3 by launching a new marketing campaign on Twitter. Billboards boldly proclaim "Yes, he's still Geralt in Season 3," sparking further discussion and controversy. This decision, however, seems peculiar and short-sighted on Netflix's part, suggesting a lack of confidence in replacing Cavill with Hemsworth for The Witcher season 4. Considering the negative reaction to Hemsworth's casting, one can't help but feel sympathy for the actor, as the campaign appears to mock the recasting before he has even had the opportunity to establish himself in the role.
Can The Witcher Survive Henry Cavill's Exit?
The Witcher season 3 billboards suggest that Netflix may not be optimistic about the show's future beyond the fourth season. The streaming platform seems to be preparing for potential disappointment by playfully acknowledging the disappointment surrounding Cavill's departure. If both The Witcher season 4 and Hemsworth's performance gain significant popularity among viewers and fans, Netflix can claim credit for the recasting. If not, they can embrace the joke once again. This situation leaves little room for optimism regarding the long-term future of The Witcher.