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Skippy's Venture into 'Empire' to Showcase Almond Butter, Caramel Collaboration
Experience a mini-movie featuring L. Thompson depicting an imaginary collaboration between The Almond Butter Collective and Caramel Co. inspired by the popular TV series.
CTV Surpasses Linear TV in Consumer Ad Engagement, Study Reveals
Recent research by DoubleVerify and TVision shows that premium CTV apps have surpassed traditional linear ads in capturing consumer attention, marking a significant shift in advertising trends.
Trust in Advertising on the Rise: UK's Perception Shifts After a Decade
Recent studies indicate a positive shift in trust towards advertising in the UK as revealed by the Advertising Association. The industry's reputation is improving, marking a significant change from be...
Pet food startup KatKin appoints inaugural Chief Marketing Officer to drive expansion
Lloyd Page, former CMO of Motorway and marketing director at Moneysupermarket, joins KatKin to enhance brand visibility and consumer interest in the direct-to-consumer pet food company.
The Impact of Brand AI Chatbots: Insights from Marketoonist
Discover the insights of Marketoon Studios founder, Tom Fishburne, on the influence of brand AI chatbots. Stay updated on his work at marketoonist.com and follow him on Twitter @tomfishburne.
Navigating the Clarity Conundrum in Marketing
Discover how the lack of clarity in marketing strategies leads to misaligned efforts, resource wastage, and demotivated teams. Uncover the significant impacts of operating without a clear direction in...
Effective Strategies to Boost Website Traffic Post-Google Update: Insights from Successful Bloggers
Learn valuable insights and proven strategies from experienced bloggers on increasing website traffic following the recent Google update. Enhance your online presence and draw in a larger audience to...
Exciting Reveals at MozCon 2024: AI-Powered SEO Tools & Budget-Friendly API Packages
Discover the latest AI-driven tools, cost-effective API plans, and innovative product enhancements unveiled by Moz at MozCon 2024.
Forecast: Dentsu Foresees 5% Surge in Global Ad Spend by 2024
With a promising kickoff to the year, advertisers are poised to capitalize on digital prospects, upcoming Olympic events, and the U.S. election in the coming months.
Stay Ahead with the Latest SEO & Content Marketing Trends for a Future-Ready Strategy
Discover the essential SEO and content marketing trends that will propel your strategy towards success. Join our exclusive webinar with industry experts to stay informed and ahead in the ever-evolving...