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How to increase conversions (ROI) in an online advertising
We all know that when it comes to generating leads, there's no better way than using an online advertising campaign. But what if your conversion rates are low? In this article we'll explore MANY TIPS...
What is co-branding? Steps to carry out a co-branding campaign
Co-branding is a new strategy that can be used to increase your online presence and generate more leads. This blog post will explore how to use this technique and what steps need to be taken before em...
Gen Z (Generation Z): Definition, History, Characteristics, Examples
Generation Z, also known as Gen Z, are now entering high school and college classes across America with a view to change the world. This blog post will explore who they are, where they come from, what...
Gen Y (Generation Y): Definition, History, Characteristics, Examples
In this blog post, I'll introduce you to Generation Y – what they are like and how their upbringing has shaped them into who they are now. Along the way we'll learn some interesting facts about Gen Y...
Gen X (Generation X): Definition, History, Characteristics, Examples
The generation that came after the Baby Boomers, Gen Xers are often overlooked but make up a large part of the population. This blog post will attempt to shed light on this group and what is like to b...
The rise and downfall of Internet Explorer
Most of computer users in the 20th and 21st century must have known the name Internet Explorer (also called as IE). In this article, we'll learn the rise and downfall of Internet Explorer and find the...
Affiliate Marketing: Introduction to Avertisers & Affiliates
The business world is changing, and many companies are starting to adapt to the new trends. One of these trends is affiliate marketing. This article will delve into what affiliate marketing is and how...
What is PR (Public Relations)? Differences between PR vs Advertising | Major Public Relations Tools
What is PR (Public Relations)? Is it Advertising? Is it bad as what we usually think about? In this article, we'll learn about the right definition, history and major public relations tools.
What is Advertising? How to carry out an advertising campaign
What is Advertising? Is Advertising different from or same as PR, Marketing? How to build an Advertising campaign? We will explore these issues together in the content of this article.
What is product pricing? Popular methods of product pricing
In the world of marketing, pricing is one of the most important aspects to consider. In this article, we'll learn about the definition, roles of product pricing and popular product pricing methods in...