Black Mirror's "Joan Is Awful" in season 6, episode 1, serves as a stark warning about the importance of reading user agreements before subscribing to popular apps and services. As a renowned anthology series, Black Mirror delves into the dark and thought-provoking aspects of potential dystopian futures in relation to modern technology. In this latest episode, "Joan Is Awful," the focus shifts to the potential dangers hidden within user agreements and the terms that individuals may unknowingly agree to while simply wanting to enjoy their preferred content on a streaming platform.
"Joan Is Awful" and other episodes of Black Mirror season 6 ingeniously mock Netflix by employing metaphysical and self-reflexive techniques, highlighting the not-so-user-friendly tactics employed by the streaming giant to produce relevant content. Netflix seems to be fully aware of the satire and even supports the satirical themes explored in the hilarious yet unsettling story of "Joan Is Awful." The fictional streaming service known as "Streamberry" in Black Mirror season 6 is depicted as everyone's beloved platform for binge-worthy entertainment, until one user discovers that her entire life is being recreated verbatim in a scripted original series.
Black Mirror's "Joan Is Awful" Is A Nightmare Warning About Not Reading Streaming Services' Terms & Conditions
Joan's life can be replicated by Streamberry's quantum computer due to her failure to review and comprehend the terms and conditions of the streaming service upon subscribing. According to a legal representative in Black Mirror, Joan gave her consent for Streamberry to monitor and exploit her life when she accepted their terms and conditions. Salma Hayek, facing a similar situation, consults with legal counsel who informs her that there is no legal basis for a lawsuit against Streamberry using the same reasoning. This scene serves as a cautionary tale, highlighting the potential consequences of blindly accepting user agreements for streaming services, as people rarely take the time to read through the terms and conditions in real life.
Many Black Mirror viewers have taken to the internet to create memes about checking Netflix's terms & conditions in response to the "Joan Is Awful" episode. There has been extensive speculation surrounding the legality of certain clauses in the Streamberry terms & conditions. These clauses include provisions related to artificial intelligence disqualifying claims of defamation and the use of one's likeness through CGI. "Joan Is Awful" presents a compelling case for how a streaming service could potentially implement such practices in a world where digital replication and licensing of likenesses by AI are possible. Despite the evident ethical concerns and violations of subscribers' privacy, this episode raises thought-provoking questions about the future of streaming services and their impact on personal rights.
No, Netflix's Terms & Conditions Don't Permit Turning Subscribers' Lives Into CGI TV Shows
In reality, Netflix's terms and conditions do not allow them to engage in any actions similar to what Streamberry did in the show. There are numerous legal and ethical restrictions on the language that can be included in user agreements. Any content that is intentionally hidden in the fine print would likely be noticed by the few individuals who actually read those agreements. If Netflix were truly utilizing user data to produce targeted CGI content, it would not expose itself in one of its most popular shows. The concept presented in the Black Mirror universe is purely satirical, but it is likely to prompt Netflix to update its terms and conditions, which will undoubtedly become the most widely read version yet.