Taylor Swift Unveils the Motivation Behind Filming Eras Tour Documentary

Taylor Swift made the decision to bypass traditional movie studios for her Eras Tour film, and she has finally disclosed the reason for her choice. If you haven't been living under a rock for the past year, you've likely encountered Taylor Swift's groundbreaking Eras Tour.

The tour was in such high demand that multiple ticket purchasing websites crashed and Ticketmaster faced criticism for not having sufficient supply for fans. Fortunately, fans who missed out on tickets had the opportunity to see the tour through a documentary movie released by Swift. She recently explained the decision to not release the film through a traditional movie studio or streaming platform.

Swift decided to bet on herself instead of any studio

The pop star was just named Time’s Person of the Year where she gave a lengthy interview into her music, personal life, and business.

When asked during the interview why the Eras Tour film, which grossed $123 million in its opening weekend, was exclusively released to AMC and Cinemark Theaters instead of through a traditional movie distributor or a streaming platform, Swift responded by explaining that they had meetings with various studios and streaming companies to evaluate how the film was perceived and valued. Ultimately, Swift decided to bet on themselves, a decision they have been making more frequently.

The singer attributed the idea of directly giving the film to theaters to her father, Scott, saying, "He simply questioned why there needs to be a - for lack of a better word - middleman?"

The movie was not originally released on a streaming platform, but Swift has announced that fans will have the opportunity to watch the Eras Tour from the comfort of their home on December 13, coinciding with the singer's birthday. In addition to the original film, the streaming event will feature three extra songs that were not included in the theatrical release.

You can find out more about the Eras Tour movie in our coverage below:

Editor's P/S

As a hard fan of Taylor Swift, I am thrilled to hear about her decision to bypass traditional movie studios for her Eras Tour documentary. This move showcases her unwavering belief in her own abilities and creative vision, and it's a testament to her power and influence in the music industry. Taylor Swift has always been known for her hands-on approach to her career, and this decision further demonstrates her commitment to maintaining control over her work. I believe that this is a bold and empowering move that will inspire other artists to take control of their own creative projects.

I am also excited about the opportunity to watch the Eras Tour documentary from the comfort of my own home on December 13th. The fact that Taylor Swift is releasing the film on her birthday makes it even more special. I can't wait to relive the magic of the Eras Tour and enjoy the extra songs that were not included in the theatrical release. This is a great way for Taylor Swift to connect with her fans and share her music with a wider audience. I am proud to be a fan of an artist who is not afraid to take risks and push boundaries.