Taylor Swift Blamed for Surge in Travis Kelce's NFL Jersey Sales in UK

Taylor Swift Blamed for Surge in Travis Kelce's NFL Jersey Sales in UK

Travis Kelce playfully credits Taylor Swift for boosting his NFL jersey sales in the UK during his podcast episode, adding an entertaining touch to their growing popularity

Taylor Swift Blamed for Surge in Travis Kelce's NFL Jersey Sales in UK

Taylor Swift and Travis Kelce Gotham/GC Images

Travis Kelce continues to mention Taylor Swift on his podcast, with the latest reference occurring on the December 13 episode of his "New Heights" podcast with brother Jason Kelce. During the episode, Jason mentioned that he and Travis have the top-selling jerseys in the United Kingdom.

Travis casually remarked, "Alright nah," before Jason jokingly asked, "Are there a lot of Swifties over there in the U.K.?"

"Yeah, there must be," Travis responded. "That's the only logical explanation for all of this."

Jason, on the other hand, had a theory that fans abroad who are not as knowledgeable about American football may be getting the two brothers confused. Travis joked, "They're all Kylie Kelce fans," in reference to his sister-in-law. He also gave a shout-out to Kylie and Taylor.

Many listeners anticipated Travis to mention Swift's birthday in the episode since it was released on the day she turned 34. However, he did not extensively discuss their relationship.

Swift finally opened up about her relationship with Travis in her cover story for TIME, which was released on December 6th. She jokingly mentioned how Travis had mentioned her on his podcast and how they began spending time together after that. Despite not meeting at the concert where Travis expressed interest in giving her a friendship bracelet, they were able to get to know each other in private before going public with their relationship.

Swift made her debut at a Kansas City Chiefs game in September, where she cleared up any confusion about her relationship with Travis, stating they were already "a couple" at that time. She dismissed rumors of the game being their first date, emphasizing that they would never be "psychotic enough" to have such a high-profile first date.

Their relationship has been the subject of much speculation among sports fans and Swift's fans in the past three months, as Swift has attended both home and away Chiefs games. In a reciprocal show of support, Travis traveled to Argentina in November to cheer on Swift during the international leg of The Eras Tour.

“When a relationship is public, it means I get to see him pursuing his passions, we support each other, and we’re not concerned about who is around. The opposite of that is having to go to great lengths to keep the relationship a secret. We are proud of each other,” Swift explained to the magazine.

Travis has openly discussed the couple's romance on his podcast and in NFL press conferences. He previously hinted that he brought the attention on himself by mentioning Swift in the first place.

"I was the one who started the whole friendship bracelet thing and publicly expressed my disappointment in not being able to meet Taylor," he mentioned on "New Heights" in September, applauding Swift for her boldness in attending his performance at Arrowhead Stadium. "What's important is that this is my personal life, and I want to respect both of our lives."

At that time, Travis emphasized his desire to safeguard Swift's privacy, and shared his appreciation for seeing her support him from the stadium's VIP suite. "So, going forward, I think I'll have to limit my sports talk and focus on the present," he remarked.

Taylor Swift Blamed for Surge in Travis Kelce's NFL Jersey Sales in UK

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Travis Kelce's relationship has drawn more attention to his family, particularly his parents Ed and Donna Kelce. Jason, Travis' 36-year-old brother, didn't hold back his feelings prior to his sibling's romance being confirmed. He admitted to feeling anxious about the increased level of attention.

"It's definitely been strange... On the one hand, I'm happy for my brother that he's apparently in a relationship that excites him and is genuine," Jason revealed to NBC Sports in October. "But on the flip side, it's like, 'Wow, this is a lot.'"