Saw X Promo Unleashes Terrifying Twist on Nicole Kidman's Movie Theater Ad - Prepare for Chills!

Lionsgate has launched a compelling marketing campaign for Saw X, featuring Billy the Puppet from the horror series. The campaign humorously parodies a popular and meme-worthy Nicole Kidman movie theater advertisement for AMC. Kidman's ad was released two years ago to encourage people to return to theaters. Now, Billy the Puppet takes the spotlight, urging audiences to watch Saw X and embrace the thrill of self-amputation.

"In this place, we seek revival. We visit theaters to scream, to plead, to engage in that indescribable sensation when the lights flicker and our cries for mercy go unanswered," he declares. "Awakening to find ourselves bound in a grimy warehouse, somehow still alive, with blood-stained blades projected onto a massive silver screen. In a setting like this, self-amputation becomes strangely gratifying."

The movie Saw X was released in theaters on September 29, featuring Tobin Bell reprising his role as John Kramer. This installment delves into an undisclosed chapter of Jigsaw's most personal and intimate game. Situated between the events of Saw I and Saw II, the storyline follows John's journey to Mexico in search of a cure for his cancer.

However, John soon discovers that the entire endeavor is a deceitful ploy, exploiting vulnerable individuals. Equipped with a renewed sense of purpose, John retaliates against the scammers using his characteristic visceral approach, subjecting them to a series of ingenious and horrifying traps. This is evident from a snippet in the movie's description.

Directed by Kevin Greutert, the highly anticipated Saw X is the latest installment in the Saw series. The talented director previously helmed Saw VI in 2009 and Saw 3D in 2010. The film boasts an impressive cast, including Shawnee Smith, Steven Brand, Renata Vaca, and Octavio Hinojosa.

Before other spine-tingling horror films such as The Exorcist: Believer on October 6 and Five Nights at Freddy's on October 27, audiences can experience the thrilling terror of Saw X in theaters. With its worldwide box office success, the Saw franchise has amassed a staggering $1 billion in revenue.