Meghan Markle Introduces Debut Item from American Riviera Orchard Collection
Meghan Markle, the Duchess of Sussex, has revealed the inaugural item from her latest venture, American Riviera Orchard lifestyle brand. She delighted influencers and acquaintances by gifting them jars of delectable strawberry jam.
Meghan, Duchess of Sussex has launched her new lifestyle brand American Riviera Orchard with the introduction of their first product - jars of strawberry jam. She has sent these jars to influencers and friends.
Among those who have received and shared about the jam on social media are fashion designer Tracy Robbins and Argentinian socialite Delfina Blaquier.
Robbins shared two pictures of the jam on her Instagram Story this Monday.
In the first photo, she wrote, “Thank you for the tasty basket! I am totally obsessed with this jam and I don't think I want to share it with anyone. @American RivieraOrchard Thank you M!”
“Breakfast, lunch and dinner just got a little sweeter,” Robbins wrote in the second image, with both photos showing a jar labeled “17 of 50.”
A photo of American Riviera Orchard jam posted to Instagram by Tracy Robbins.
A photo of American Riviera Orchard jam posted to Instagram by Tracy Robbins.
From Tracy Robbins via Instagram
Blaquier appears to have received jar 10 of 50, and also posted about it on her Instagram Story.
“Strawberry jam makes me happy. And I love your jam, @americanrivieraorchard,” she wrote.
The first sign of Meghan’s new business venture came in March, when she returned to Instagram after deactivating her personal account in 2018.
Meghan, Duchess of Sussex, at the 'Keynote: Breaking Barriers, Shaping Narratives: How Women Lead On and Off the Screen' panel at the 2024 SXSW festival in Austin.
Meghan, Duchess of Sussex, at the 'Keynote: Breaking Barriers, Shaping Narratives: How Women Lead On and Off the Screen' panel at the 2024 SXSW festival in Austin.
Suzanne Cardeiro/AFP/Getty Images
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Meghan renamed the account to American Riviera Orchard, and the bio clearly states that she is the one managing the account.
Currently, there isn't much information about the business, as the nine Instagram posts mainly show the brand's logo in a collage.
The American Riviera Orchard website is just a landing page, keeping things mysterious.
But when we searched the public trademark database, we found a brand that matched Meghan's new company.
That company, according to the records, offers retail items such as jams and preserves, butters, tablewares, cutlery, tablecloths, cookbooks and digital recipe offerings.
Britain's Prince Harry, The Duke of Sussex, left, and Meghan, Duchess of Sussex, participate in The Archewell Foundation Parents' Summit "Mental Wellness in the Digital Age" as part of Project Healthy Minds' World Mental Health Day Festival on Tuesday, Oct. 10, 2023, in New York.
Prince Harry, also known as The Duke of Sussex, and Meghan, who is the Duchess of Sussex, took part in The Archewell Foundation Parents' Summit "Mental Wellness in the Digital Age" during Project Healthy Minds' World Mental Health Day Festival on Tuesday, Oct. 10, 2023, in New York.
They were photographed by Evan Agostini/Invision/AP during the event.
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The owner of the trademark is listed as an LLC, with the same address as attorney Richard Genow, who represents the duchess.
Meghan is also collaborating with Prince Harry on projects for Archewell Productions, including two new nonfiction series currently in production for Netflix.
Meghan will curate the first series, which Netflix says will focus on the joys of cooking, gardening, entertaining, and friendship.
The second new series, as per Netflix, will be filmed mainly at the US Open Polo Championship in Wellington, Florida, offering viewers a unique glimpse into the professional polo world.
Editor's P/S:
Meghan Markle's launch of American Riviera Orchard, a new lifestyle brand featuring strawberry jam, has sparked curiosity and interest. The brand's exclusive and limited-edition nature, with jars numbered and sent to select influencers, adds an air of exclusivity. The involvement of fashion designer Tracy Robbins and Argentinian socialite Delfina Blaquier in promoting the jam highlights the brand's potential to reach a wider audience.
However, the mysterious nature of the business, with limited information available on its website and social media, leaves room for speculation. The trademark database reveals a broader scope for the brand, including items such as tablewares, cookbooks, and digital recipes. Meghan's collaboration with Prince Harry on Netflix projects suggests that American Riviera Orchard is part of a larger business and creative venture for the couple. The focus on cooking and gardening in the upcoming Netflix series aligns with the brand's lifestyle concept, suggesting that American Riviera Orchard will offer a range of products and experiences that cater to a discerning audience.
