All posts - Tag: Generative AI
Accenture collaborates with Adobe and Nvidia to enhance brand content using generative AI
Discover how Accenture is leveraging partnerships with Adobe and Nvidia to revolutionize content creation, enabling personalized and scalable content production to adapt to the ever-changing demands o...
The Rise of Generative AI in the Creator Economy: Marketers' Optimism and Investment
Amidst a growing trend, a significant 75% of marketers are set to ramp up their spending on generative AI creator content in the coming year, reveals insights from Billion Dollar Boy's latest report.
The Impact of Generative AI on Job Stability in Marketing According to Gartner
Discover how generative AI is reshaping the marketing landscape, leading to job uncertainty and the need to adapt to new martech tools. Despite challenges, there are opportunities for growth and innov...
The Evolution of Customization: Burger King's Million Dollar Whopper Contest and the Role of Generative AI
Exploring how Burger King is revolutionizing customized burger orders through the Million Dollar Whopper Contest fueled by generative AI, with insights from CMO Pat O'Toole and Media.Monks.
Enhancing Programmatic Precision: RTB House Harnesses Generative AI
RTB House harnesses generative AI for enhanced programmatic accuracy, leveraging first-party publisher data The cutting-edge ContentGPT tool offers unparalleled reader insights, surpassing traditional...
