Bad Bunny, Kendall Jenner. Jacopo M. Raule/Getty Images for Gucci
Kendall Jenner and Bad Bunny teamed up for Gucci's newest ad campaign, showcasing the couple's effortless style. In the debut Gucci Valigeria campaign, directed by Sabato De Sarno, Jenner, 27, and Bad Bunny, 29, were spotted strolling through an airport donning oversized sunglasses and a black beanie. Carrying selections from the Gucci Savoy range, the duo effortlessly exuded an air of understated glamour.
In an additional photo, Jenner was all smiles while Bad Bunny (real name Benito Antonio Martínez Ocasio) cuddled her from behind.
Gucci dropped the campaign images on Saturday, September 30.
Gucci's latest campaign, known as 'Gucci Ancora,' celebrates the love that is central to Gucci's community. The campaign was shot at an airport, symbolizing the starting point of journeys, and beautifully captures the intimacy of traveling together through the lens of Anthony Seklaoui. In the images, Kendall Jenner and Bad Bunny can be seen strolling through the airport, exuding the timeless glamour of the 1990s. Both celebrities are adorned head-to-toe in Gucci, carrying iconic pieces from the Gucci Savoy collection, which feature the classic GG monogram pattern. Additional photos showcase the duo with neon-accented "legacy pieces," adding a vibrant splash of color to their travel looks.
"Exciting adventures are in store," declared a recent Instagram post by the brand. The post featured a video of the couple strolling through an airport with a relaxed elegance, firmly gripping their suitcases.
The Gucci advertisement follows Jenner and the "Party" musician's recent public appearance at the brand's fashion week showcase during Milan Fashion Week on September 22. Posing in the front row alongside Vogue legend Anna Wintour, they sported coordinated sunglasses.
Jenner and Bad Bunny were first linked in February when they were spotted packing on the PDA.
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In August, a source exclusively informed us that Kendall and Bad Bunny have been growing increasingly closer over the past few months. Their relationship started off casual, but Kendall soon recognized the long-term potential.
As Bad Bunny and the Kardashians star’s romance has continued to heat up, they’ve refrained from publicly discussing their connection at length.
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"They remain unaware of your emotions, your lifestyle, and have no knowledge about you. Quite frankly, I prefer it that way," he disclosed to Vanity Fair in a recently published profile. "I have no inclination to provide any explanations or clarifications to anyone as I am under no obligation to do so."
Bad Bunny went on to elaborate that his loved ones are the sole recipients of information regarding his romantic life. "It is solely them whom I owe any clarifications," he stated at the time. "When it comes to individuals such as Juliana Dominguez from Mississippi, who are unrelated fans, there is no necessity for me to clarify anything to them. Not now, not ever."