Adin Ross, a former Twitch streamer who has now switched to Kick, has recently been making some interesting claims during his live streams. He has revealed the names of two well-known content creators who are currently not permitted to stream on Kick. As the streaming industry undergoes a major transformation, Twitch's long-standing dominance as the primary platform is being challenged by strong competitors like Kick and Rumble.
Kick, in particular, appears to be determined to overthrow Twitch as the leading streaming platform, as evidenced by their efforts over the past six months. This drive is understandable, given that Kick is supported by the gambling website Stake.com, which was banned from Twitch. Adin Ross, alongside other prominent figures in the gambling streaming niche such as Trainwreck, has played a significant role in promoting Kick by utilizing their substantial followings to attract attention to the platform. Whenever Twitch faces obstacles, these endorsers seize the opportunity to criticize the platform and encourage fellow streamers to join Kick. Adin Ross, for instance, quickly invited Kai Cenat to switch to Kick after the latter was banned from Twitch.
Adin Ross has seized upon the recent controversy surrounding Twitch's new advertising guidelines as an opportunity to expand his stake in Kick. Using his alternate Twitter account, Ross implied ownership and control over others and expressed his willingness to welcome those who had previously betrayed him. He further discussed this matter on his stream, boldly declaring that Twitch's reign was over and claiming that a significant number of streamers had privately approached him expressing interest in joining Kick. Despite this, Ross made it clear that two streamers, Mizkif and Hasan Piker, were not welcome to join Kick. Notably, BruceDropEmOff, who recently joined Kick, was previously a member of OTK, an organization co-owned by Mizkif. BruceDropEmOff expressed criticism towards Mizkif upon leaving OTK. Additionally, there is frequent banter exchanged between Adin Ross and Hasan, with Hasan calling out Kick and its representative Trainwreck for failing to take action against Ross for streaming sexually explicit content on the platform.
Both Hasan and Mizkif have proven themselves to be successful and influential streamers on their respective platforms. It remains to be seen whether they will decide to join Kick or if Adin will have the power to reject their requests. It is worth mentioning that Mizkif has also broadened his streaming reach by partnering with Rumble in a promotional deal for the platform's gaming section, in addition to his streams on Twitch.
