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Nominations Now Accepted for Marketing Excellence Award 2022

Join Marketing Week and the Advertising Association as they recognize companies promoting diversity in marketing for the second consecutive year. Submit your nominations for the Talent Trailblazer Awa...

Improve LCP Core Web Vitals with WP Rocket WordPress Plugin

Enhance your website's performance with WP Rocket WordPress caching plugin's new feature to automatically optimize for LCP Core Web Vitals. Effortlessly boost your site speed with a simple setup.

Mastering Header Tags for SEO Success

Discover the power of header tags in enhancing your SEO strategy. Explore the best practices for utilizing header tags to elevate your content's readability, search engine ranking, and overall user en...

Discovering the Origins of Your Customer Base

Exploring innovative strategies for pinpointing the sources of customer acquisition provides marketers with comprehensive insights into their lead generation process.

Google's Integration of Ads in AI Overview Marks a Shift in Search Evolution

During Marketing Live, Google emphasized its advancements in shopping ads and utilization of generative AI to aid in intricate buying choices, signaling a transformative phase in search strategies.

Ryan Reynolds and Hugh Jackman Unite in Heineken Silver Ad

Witness the iconic Marvel heroes, Ryan Reynolds and Hugh Jackman, coming together in a new Heineken Silver commercial to resolve their rivalry over refreshing cans of light beer. Dive into this entert...

Transitioning from Marketing to CEO: Insights from Three Executives

Discover the strategic approach marketers take to ascend to the role of CEO, emphasizing the value they bring to a company and their understanding of cross-departmental challenges.

M&S Embraces Transparent Pricing Strategy to Enhance Value Perception

Discover how M&S thrived by adopting a transparent pricing approach, reducing promotional tactics, and amplifying style, value, and quality appeal to consumers.

WordPress 6.5 Boosts SEO Performance Through 'Lastmod' Integration

Discover how WordPress 6.5 elevates SEO capabilities with the seamless integration of lastmod feature, optimizing website crawl efficiency and enhancing search engine visibility.

SEO Job Postings Decline by 37% Compared to Last Year

In the first quarter, SEO job listings experienced a significant 37% decrease, with a slight rise in senior positions amidst economic challenges.