Marketing - Basic & Advance Theory, Concepts, Case studies, News - Trang 33

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Celebrity Success Stories: Embracing Setbacks and Achievements

Discover how Eva Longoria, Helen Mirren, Jane Fonda, and more showcase their 'Worth It Resumes' on LinkedIn, celebrating setbacks alongside their remarkable achievements.

Kroger's Innovative Twist: Introducing The 'Oreo Menu' for Exclusive Discounts

Discover how Kroger's collaboration with Oreo brings a fresh approach to online shopping with 'The Oreo Menu,' offering exciting deals for shoppers who think outside the box.

Choice Hotels taps into TikTok to engage millennial and Gen Z audience

Discover how Choice Hotels leverages influencer Jimmy Darts to boost visibility for Comfort and Cambria properties through a dynamic TikTok marketing initiative.

Innovative Connection: Wow Bao Unites Restaurant Rewards with Roblox in Cutting-Edge Integration

While the Metaverse buzz may have waned, brands continue to explore opportunities to engage with Generation Z and Generation Alpha through platforms like Roblox.

Hennessy unveils new brand direction highlighting adaptability

Introducing a modern brand image, Hennessy launches the "Beyond Boundaries" campaign starring Teyana Taylor and Damson Idris, perfectly aligned with the music festival season.

Embracing the Magic of Mornings: A Captivating Interactive Journey by Quaker

Explore 'Rise and Shine': an innovative digital showcase celebrating 100 everyday champions who embody the essence of mornings. Discover how unity and inspiration intertwine through the tales of these...

Former Coca-Cola Executive Appointed as Head of Marketing Strategy at Diageo

Samantha Lee, a former executive at Coca-Cola, has been appointed as the senior vice-president for marketing strategy and operations at Diageo, one of the leading global spirits companies.

Navigating the Third-Party Cookie Crisis: Embracing Accuracy in Measurement

Explore how the demise of third-party cookies presents a chance to adopt more precise measurement methods and leave behind outdated practices for improved accuracy in data analysis.

Enhanced Website Performance with Google's INP Enhancements Through Consent Management Platforms

Discover how Google's collaboration with consent management platforms leads to improved website interactivity metrics, resulting in quicker load times upon cookie acceptance.

Rise in Online Ad Complaints: Trends of 2023

The year 2023 witnessed a surge in complaints to the ASA, with a 16% rise compared to the previous year. Among the 39,034 complaints received, a significant portion of nearly 21,000 grievances were di...