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Basic Marketing
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Steps to build brand equity in Marketing
The process of building a brand's asset value from an early stage to a strong development stage
What is Word Of Mouth? The power of WOM in advertising
What is Word of Mouth? Its role and influence on the marketing activities of the business. Methods to help businesses promote word of mouth advertising activities.
What are Customer Insights? How to gain customer insights?
Customer Insight (Insight khách hàng) là gì? Vai trò và ý nghĩa của Customer Insight trong Marketing. Các phương pháp giúp doanh nghiệp nâng cao khả năng Insight khách hàng.
What are customers? Major types of customers in Marketing
What are customers? Major types of customers in Marketing. The role of customers for businesses in general and marketing activities in particular.
What is Customer Satisfaction? Role of CSAT in Marketing
What does customer satisfaction (often abbreviated as CSAT) in the documents mean? Conceptual analysis and Role of Customer satisfaction in Marketing.
What is Brand Equity? Elements that make up Brand Equity
What is Brand Equity? Elements that make up Brand Equity. Characteristics, role & meaning of Brand Equity for marketing activities of enterprises.
What are consumers? What is consumer behavior?
What are consumers? What is consumer behavior? How to distinguish between consumers and customers?
What are Marketing Objectives? Classification and examples
What are Marketing Objectives? Categorize Marketing Objectives. Good examples of Marketing goals
What is market research? Steps to conduct a market research
The steps to follow in the market research process (Marketing research) in the form of a diagram. Detailed analysis of each implementation step.
What is supply chain management?
What is supply chain management (management)? What are the task in supply chain management?