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What is market segmentation? How to segment a market?
When the market economy is the common standard model of the world, most of the competition between enterprises in the fields of production and business will increase, as more and more businesses set f...
What is target customer/target market? How to select a target market (market targetting)?
What is target customers (a target market)? How to select a target market (market targetting)? Popular market-targeting strategies. Factors should be considered before choosing a market-targeting stra...
What is a potential customer? Definition and roles of potential customers
What is a potential customer? Definition and roles of potential customers in Marketing. Effective methods to identify potential customers of a business in Marketing.
What is a market? Classification & Core elements of (a) market
In this post, we will explore what is a market and how to identify the type. We'll also look at some of the core elements that make up a market as well as some popular types of markets. So let's get...
What are marketing offerings? Definition and classification
Whar are marketing offerings (Definition)? How many kinds of marketing offerings (Classification)? What are they? Examples of Marketing offerings.
What are needs, wants & demands? Definition & Differentiation
What are needs? What are wants? What are demands in Marketing? What is the difference between needs and demands in marketing?
What is marketing mix? How to develop a 4Ps marketing mix strategy
What is marketing mix (Definition)? How many kinds of marketing mix (Classification)? Roles of Marketing mix in marketing. A guide on how to develop a marketing mix strategy.