Article Overview
HBO boss Casey Bloys admits to using fake Twitter accounts to respond to critics of their shows, acknowledging that it was a dumb idea born out of frustration.
Bloys issues apologies to the individuals mentioned in the leaked emails and texts, acknowledging their reluctance to be embroiled in a situation they were not involved in.
Currently, Bloys opts to handle criticisms privately by using direct messages, as he believes this is a more constructive manner of engaging with reviewers.
HBO CEO Casey Bloys has confessed to employing fabricated Twitter accounts in order to counter criticism directed towards their shows. According to a recent investigation, Bloys purportedly encouraged HBO employees to establish these covert accounts exclusively for the purpose of responding to critics from reputable publications such as The New York Times, Vulture, and Rolling Stone. During a presentation, Bloys openly acknowledged the report's findings (via Deadline).
We're here to discuss '24, but let's address something upfront. Those familiar with me know that I am a passionate programming executive invested in the shows we choose and the individuals involved in their creation. My goal is for the shows to be exceptional and loved by everyone, including all of you. Your opinion of our shows holds great significance for me.
Considering this mindset and looking at the years 2020 and 2021, I found myself working from home, spending an excessive amount of time scrolling through Twitter. It was during this time that I had a foolish idea to vent my frustrations. I understand that posting only six tweets over a year and a half wasn't very effective. I apologize to those who were mentioned in the leaked emails and texts. Nobody should be dragged into a situation they had no involvement in.
However, as some of you may already be aware, I have transitioned to using direct messages (DMs) more frequently in the past few years. Nowadays, when I have concerns about a review or come across something that bothers me, I often reach out to many of you privately through DMs. I am grateful that many of you respond and engage in a constructive dialogue. This approach is likely a more effective and beneficial way to approach such situations.
Stay tuned for future updates...
Source: Deadline
Editor's P/S
In the realm of television executives, Casey Bloys, the CEO of HBO, has admitted to engaging in a rather peculiar and somewhat controversial practice - operating covert online accounts to combat critics. This revelation, which came to light through a recent investigation, has sparked mixed reactions and raised questions about the ethics and transparency in the entertainment industry.
On one hand, it is understandable that Bloys, as a passionate programming executive, would want to defend the shows and individuals involved in their creation. The desire to receive positive feedback and critical acclaim is natural, and it can be frustrating to face negative reviews or criticism. However, resorting to creating fake Twitter accounts to engage in debates with critics is certainly not an appropriate or ethical solution.