All posts - Tag: System1
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Apple's Latest Ad Draws Mixed Reactions from Consumers and Industry, Data Reveals
Apple's recent ad, for which an apology has been issued, received a mixed response from consumers, according to System1. While it wasn't as negative as anticipated, it failed to meet expected standard...
Do Environmental Messages Truly Influence Ad Effectiveness? Unveiling the Data-Driven Facts
New research by ITV and System1 shows that environmentally-focused advertising has great potential for effectiveness, debunking previous claims that such messages have no impact
