All posts - Tag: Morrisons
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Morrisons Boosts Marketing Investment by 20% in 2023 Amid £1 Billion Loss
Despite facing a significant pre-tax loss of nearly £1 billion, Morrisons has ramped up its marketing expenditure in 2023 to enhance customer value perceptions and market presence.
Morrisons Launches Innovative Price Match Initiative to Enhance Value Proposition
Morrisons introduces a groundbreaking price match strategy, promising to match the prices of either Aldi or Lidl to emphasize its value to customers. This move follows a trend set by Asda and marks a...
