All posts - Tag: Heineken
Heineken revisits the past with 'The Retro Phone'
Teaming up with retailer Bodega, Heineken introduces an app in June that transforms any smartphone into a classic 'dumb phone' devoid of internet access, bringing a nostalgic touch from the early 2000...
The Rise of Rajeev Sathyesh and Michael Gillane's New Role at Heineken
A new chapter unfolds at Heineken as Rajeev Sathyesh steps into the role of UK marketing director, while Michael Gillane takes on the prestigious position of European director of commercial developmen...
Unleashing the Secret to Future Success: Heineken CEO Reveals the Key to Pricing Power
Heineken's first-half profits dropped due to declining volumes caused by pricing strategies, highlighting the correlation between brand strength and future pricing capabilities
