Activision On Call Of Duty: MW3 Negativity - A Driving Force for Team Motivation

The recent launch of Call of Duty: Modern Warfare III has received mixed reviews, with some critics stating that the game falls short of previous releases in terms of overall quality. The game was reportedly developed in just 16 months, leading some developers to feel that the production timeline was rushed. Despite this, Sledgehammer Games has expressed their enthusiasm for the positive feedback the game has received. Design director Zach Hodson stated in a blog post, "We're incredibly inspired by the reactions so far," and added that the positive sentiment from the community "makes the effort worth it," while acknowledging the role of the naysayers.

"We use criticism as motivation to make quick fixes and improvements. Keep the feedback coming!" Hodson mentioned. As for multiplayer, he also mentioned that there are more updates on the way to address common criticisms about player spawns since the game's launch.

Gamers have criticized Modern Warfare III for its use of skill-based matchmaking (SBMM), claiming it has a negative impact on the game. Sledgehammer has not addressed these concerns, even during a recent AMA on Reddit. However, the studio is taking action to address the disliked "evil Groot" skin.

While Activision has not disclosed sales numbers for Modern Warfare III, the company has stated that the game has seen the "highest engagement" in the new Modern Warfare trilogy within its first two weeks of release.

Microsoft now owns Call of Duty after acquiring Activision Blizzard for $68.7 billion. However, the popular game will still be available on PlayStation consoles for the next ten years, and there are also plans to potentially release it on Nintendo platforms.

Editor's P/S

As a Gen Z fan, I have mixed feelings about the recent release of Call of Duty: Modern Warfare III. On the one hand, I appreciate the developers' commitment to improving the game based on player feedback. The fact that they are taking criticism seriously and using it as motivation to make quick fixes and improvements is commendable.

On the other hand, I share some of the concerns raised by other critics regarding the game's overall quality and the use of skill-based matchmaking. The game does feel rushed in some areas, and the matchmaking system can be frustrating for players who are trying to improve their skills.

Overall, I believe that Modern Warfare III has the potential to be a great game, but it needs some additional polish and refinement to reach its full potential. I am cautiously optimistic that the developers will continue to listen to player feedback and make the necessary changes to improve the game.