Less Popular Characters Headlined 2023's Lineup
The choice of characters featured in superhero movies in 2023 also played a significant role in the struggle of the genre. Characters such as Ant-Man, The Marvels, and Blue Beetle lacked the star power and widespread appeal of iconic superheroes like Spider-Man and the Avengers. As a result, movies featuring lesser-known characters faced challenges in attracting audiences and generating box office revenue.
Jaime looking over his shoulder with his suit on in Blue Beetle
The comparatively poor performances of movies centered around less popular characters highlighted the audience's preference for established and well-known superheroes. This trend posed a concern for the MCU, especially as it attempted to introduce new characters and expand its storyline.
Captain Marvel blocks a Kree weapon in a fight scene from The Marvels
