Summary
Instagram users accuse Selena Gomez of violating SAG-AFTRA rules for a now-deleted video, potentially promoting Only Murders in the Building.
Despite not promoting the series in the video, Selena Gomez, who has amassed over 428 million followers, receives backlash for tagging the show's Instagram account.
The executive producer of "Only Murders in the Building" maintains a positive outlook regarding the show's future and potential renewal for a fourth season.
Instagram users have accused Selena Gomez, star of "Only Murders in the Building," of violating SAG-AFTRA striking rules by sharing a now-deleted video. In the show, Gomez plays Mabel alongside Martin Short and Steve Martin, who co-created and co-wrote the series. It centers around three strangers investigating mysterious deaths in their Upper West Side apartment. Inspired by their shared love for true-crime podcasts, the trio decides to make their own podcast series based on their findings. Despite season 3 currently streaming on Hulu, the cast is unable to promote the mystery comedy due to SAG-AFTRA strike rules. Gomez faced criticism from Instagram users for posting a video that tagged the Only Murders in the Building Instagram account. The post, captioned "missing and wanting," garnered over 1.1 million likes in 15 hours before she eventually deleted it. Although Gomez did not promote the TV series or speak in the clip, it seemed to be filmed on the set of Only Murders in the Building.
Will Only Murders In The Building Continue Beyond Season 3 Despite The Strikes?
Selena Gomez, with a staggering 428 million followers, holds the title of the most-followed woman on Instagram and is the third most-followed user worldwide, trailing behind soccer stars Cristiano Ronaldo and Lionel Messi. Despite this impressive status, SAG-AFTRA's regulations stipulate that actors cannot engage in promotional activities for TV productions, including interviews, social media endorsements, premier events, or other means. While there is ongoing debate among Instagram users regarding whether or not Selena's video content violated these rules, there is no denying the fact that her post reached millions of individuals globally.
Amidst the ongoing strike, the comedy show "Only Murders in the Building" faces various promotional challenges. However, the executive producer remains hopeful and optimistic about the show's future. John Hoffman expressed his belief that the Hulu series has the potential for a "good, long life" and desires to extend its run for multiple seasons. However, for this aspiration to become a reality, the comedy must achieve satisfactory viewership numbers and overall success, thereby proving its worthiness of a renewal from Hulu. This task may prove challenging since the cast is unable to promote the show or discuss its latest plot developments during its third season.
Streaming on Hulu every Tuesday, the latest season 3 episodes of Only Murders in the Building, starring Selena Gomez and the ensemble cast, can now be enjoyed by viewers. Although Hulu has not yet confirmed the renewal for season 4, the season is already halfway through, with the finale scheduled to air on October 3.