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Exploring AI in Marketing: 5 Compelling Statistics for a Productive Week
Get equipped with essential data to kickstart your week in the realm of AI-driven marketing strategies.
Insights from a Seasoned Marketer: 3 Decades of Marketing Strategies at TK Maxx
For avid followers of Marketing Week's This Much I Learned podcast, it's evident that our featured experts bring a wealth of experience navigating the dynamic marketing landscape. Join us as we delve...
The Influence of Brands in Empowering Women's Health Discourse
In light of World Health Day, a global initiative for health equity, it is essential to recognize the crucial role brands play in shaping conversations on women's health. Reflecting on past discussion...
Google's Response to California's Proposed 'Link Tax' Law Sparks Debate
Google's move to limit news links in California ignites debate over the impact of the proposed pay-for-link law on local news outlets. Will this decision protect or harm the future of news sharing in...
The Future of Google: Query Deserves Ads Leading the Way
Discover how Query Deserves Ads is shaping the future of search engines. AI's impact on search may not be the final chapter, thanks to this innovative approach.
Gatorade supports athletes embracing moments of reflection in sync with major sports events
Highlighting top athletes like Serena Williams, this campaign is centered around the importance of self-care amidst the pressures of elite sports, drawing inspiration from their experiences and challe...
Google Ends "Notes on Search" Experiment
Google's decision to conclude the Notes Search Labs experiment was widely anticipated by the search community.
Unveiling the Decline of a Once-Promising Brand: What Led Prime Hydration to the Bargain Bin?
Prime Hydration, the energy drink brand co-founded by popular YouTubers KSI and Logan Paul, used to draw early morning crowds eager to buy. However, it has now found its place among discounted product...
Survey Reveals Marketers' Perspectives on Financial Fluency
A recent survey conducted on LinkedIn by Marketing Week indicates that only 12% of marketers believe their industry or team possesses the necessary financial skills. The findings suggest that a signif...
How CeraVe is Leveraging Its Creative Strategy for a Hilarious Romance Spoof
Discover how CeraVe, the skincare giant, is tapping into genre clichés and witty wordplay in its latest influencer-driven campaign, 'Love in the Sun.'