Marketing - Basic & Advance Theory, Concepts, Case studies, News - Trang 145

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What is More For Less Positioning Strategy? Advantages and disadvantages

Discover the advantages and disadvantages of implementing a More For Less Positioning Strategy, including increased market share, improved customer loyalty, and reduced profit margins. Examples of suc...

What is commercialization? Steps to commercialize the product

"Learn the steps to commercialize your product successfully with our comprehensive guide. Discover the importance of commercialization, factors to consider, and how to overcome challenges like funding...

What is Product-based differentiation? Product-based differentiation methods in Marketing

Learn about product-based differentiation and its importance in marketing. Discover the types of differentiation, strategies for implementation, and challenges. Find successful examples and optimize y...

What is Service-based differentiation? Service-based differentiation methods in Marketing

This article explores the concept of service-based differentiation and its benefits in marketing. It discusses popular methods such as customization, communication, and care, and outlines key implemen...

What is Profession-Based Differentiation? Profession-Based Differentiation Methods in Marketing

Discover the power of profession-based differentiation in marketing! Learn its importance and explore different methods, including industry, job function, skillset, and personal branding. Explore succ...

What is Mass Marketing (Undifferentiated Marketing Strategy)? Advantages and disadvantages

Learn about the advantages and disadvantages of mass marketing, a cost-effective strategy for reaching a wide audience and building brand awareness. Discover the limitations of this approach, includin...

What is the advertising message? Guidelines for designing advertising messages

Maximize the impact of your advertising with these guidelines for designing effective advertising messages. Learn how to identify key benefits, craft the perfect message, choose visuals and colors, an...

What is Total Marketing? Basic principles and how to implement in practice

Discover the principles and benefits of Total Marketing and learn how to implement it in practice. This comprehensive approach puts the customer first, integrates marketing efforts, and focuses on pro...

What is a Marketing Plan? Steps to create a marketing plan for your business

Learn how to create a successful marketing plan for your business with these easy steps. Define your objectives, target audience, and unique selling proposition. Set a budget, determine your marketing...

What is Marketing management strategy? Steps to develop a Marketing management strategy to achieve business goals

Learn how to develop a successful Marketing Management Strategy with our expert guide. Discover the steps to conducting market research, identifying target audiences, and measuring campaign effectiven...