Jujutsu Kaisen currently holds the title of the most popular anime and manga property. Now, it appears that two of Japan's leading newspapers have joined in the debate surrounding Satoru Gojo and Ryomen Sukuna. On Thursday, January 4, 2024, it was revealed that the two characters were featured in an advertisement by Asahi and Yomiuri, two rival companies.
The advertisement provided an amusing comparison of the rivalry between these companies with the powerful characters in Jujutsu Kaisen. This further demonstrates the immense popularity the series has garnered in recent years, solidifying its status as a global cultural phenomenon.
Disclaimer: This article contains spoilers for the Jujutsu Kaisen series.
Two Japanese newspapers share their rivalry through Jujutsu Kaisen's Gojo and Sukuna
Asahi and Yomiuri, two of Japan's leading newspapers, have launched an advertisement that cleverly portrays their competition using the popular characters Ryomen Sukuna and Satoru Gojo from Jujutsu Kaisen. The ad cleverly utilizes Sukuna to symbolize Asahi and Gojo to represent Yomiuri, drawing parallels between the characters' strength and the success and rivalry of the two companies.
This showcases the intense competition between the two companies and demonstrates the current popularity of Gege Akutami's manga. Only a select few manga series can claim to have their characters utilized for promoting other businesses, underscoring the immense success of the series.
One could also argue that these companies are taking advantage of the widespread interest generated by the Sukuna and Gojo fight, which has garnered significant attention globally.
The appeal of Sukuna and Gojo
Sukuna and Gojo (Image via MAPPA)
Satoru Gojo and Ryomen Sukuna's appeal goes beyond their character designs - their status as the strongest characters in the series significantly influences the story. They are independent and indifferent to the workings of the Jujutsu world, setting them apart. Additionally, they are pivotal to the plot, with sorcerers striving to vanquish Sukuna and Gojo serving as a major obstacle for adversaries such as Kenjaku and the Disaster Curses. Their unique fighting styles and abilities have earned them a distinguished status in the anime community.
Editor's P/S
As a passionate fan of Jujutsu Kaisen, I am thrilled to witness the epic showdown between Sukuna and Gojo, two of the most iconic characters in the series. The creative collaboration between Asahi and Yomiuri newspapers further elevates the excitement surrounding this rivalry, showcasing the immense popularity of Jujutsu Kaisen as a global cultural phenomenon.
The advertisement cleverly draws parallels between the characters' strength and the success and rivalry of the two companies, highlighting the intense competition within the industry. It's fascinating to see how the characters' unique personalities and abilities resonate with audiences, making them ideal ambassadors for promoting other businesses. This collaboration not only demonstrates the widespread interest generated by the Sukuna and Gojo fight but also underscores the immense success of the series.