Summary
The Japanese Barbie Twitter account condemns the American Barbie account saying "It's going to be a summer to remember" in response to a Barbenheimer meme.
The official Japanese account urges for appropriate measures to be taken regarding the American account's response. Warner Bros. Japan acknowledges the gravity of the situation and apologizes for any offense caused by the original tweet.
The Japanese Barbie Twitter account has responded to the insensitivity displayed by the American Barbie account towards the Barbenheimer meme. Barbie, directed by Greta Gerwig and featuring Margot Robbie as the lead, is a whimsical comedy that became intertwined with the Barbenheimer frenzy that has taken over social media in recent weeks. This craze emerged due to the film sharing a release date with Christopher Nolan's Oppenheimer, a historical drama that explores the life of the man responsible for inventing the atomic bomb.
Earlier this month, the primary U.S. Barbie Twitter account reacted to a Barbenheimer meme, proclaiming "It will be an unforgettable summer" accompanied by a kissing face emoji and a heart emoji. In response to this, the official Japanese Barbie Twitter account has now issued its own reply.
The Japanese account has denounced the thoughtless tweet and issued the following statement regarding the social media posting about the film "Barbie," which SlashFilm has translated from Japanese to English.
The movies "Barbie" and "Oppenheimer" were both released in the United States on July 21. The unofficial movement #Barbenheimer is currently taking place. However, the actions of the official account of the US headquarters of the movie "Barbie" towards social media posts by fans related to this movement are deeply regrettable. We take this matter seriously and urge the US headquarters to address it appropriately. We sincerely apologize to anyone who was offended by these insensitive reactions. Warner Bros. Japan G.K.
Barbenheimer's Relationship To Japan Explained
The Barbenheimer trend has taken social media by storm in recent weeks, evolving from a perceived rivalry between two movies into a celebration of both. This celebration has greatly contributed to the overwhelming success of both Barbie and Oppenheimer at the box office. However, it is essential to acknowledge that the Barbenheimer craze is not uniformly experienced worldwide.
In particular, Oppenheimer has a complex association with Japan. The film chronicles the development of the world's first atomic bomb in the 1940s, a weapon that would ultimately devastate the cities of Hiroshima and Nagasaki. Although Oppenheimer does not explicitly portray these bombings, they and the devastating power of atomic weapons are significant elements in the film.
Oppenheimer's release date in Japan is still unknown, and it remains unclear whether the movie will even be released in the country. On the other hand, Barbie is scheduled to release in Japan on August 11. It is uncertain how the absence of the Barbenheimer phenomenon in Japan will affect the anticipation for Gerwig's doll-focused film.