All posts - Tag: Retail Media
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Created date 20/05/2024
Discover how Walmart's ad sales are skyrocketing with the latest Vizio acquisition and a strategic streaming partnership with Disney, propelling the retail giant to new heights in the digital advertis...
Created date 27/03/2024
Discover the surge in retail media's prominence driven by offsite programmatic approaches, amidst concerns over transactions on subpar advertising platforms.
Created date 18/01/2024
A deep dive into the changing landscape of retail media and the growing importance of in-store advertising in the digital age.
Created date 11/10/2023
Panelists at the IPA’s EffWorks Global 2023 event expressed optimism about retail media's potential to bridge the gap between performance and brand marketing, highlighting the need for clarity on its...