All posts - Tag: Pepsico

All posts - Tag: Pepsico

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Unlocking Success: Insights from PepsiCo, Vodafone, and British Gas on Crafting Impactful Sports Collaborations

As the anticipation for a thrilling summer of sports grows, marketers aiming for success must prioritize the strategic clarity and emotional resonance that come with forging strong brand partnerships...

Former Kraft Heinz Marketing Executive Joins PepsiCo as Europe's Chief Marketing Officer

Paula Marconi, previously the CMO at Kraft Heinz, has transitioned to PepsiCo to enhance the company's European market influence during a critical period of transformation and expansion.

Pepsi Removed from European Supermarkets due to Hike in Prices

Carrefour, a major French supermarket chain, has decided to cease the sale of PepsiCo products due to their recent price hikes This move highlights the ongoing conflicts between retailers and supplier...

The Marketing Mix Strategy of Pepsico from 2019 to 2021

Pepsico is a multinational food and beverage corporation that is known for producing some of the most popular brands in the world, including Pepsi, Gatorade, Frito-Lay, Quaker Oats, and Tropicana.