All posts - Tag: MarketingTrends

All posts - Tag: MarketingTrends

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CMO Tenure Trends: Short Stints for B2C Marketing Leaders

Discover the latest trend in CMO tenure at top US advertisers, with over 20% of B2C CMOs holding their role for a year or less. The average tenure has dropped to 3.1 years, or 37 months, highlighting...

Rising Trend: Marketers Turn to Outsourcing Due to Skill Shortage and Team Size Reduction

An increasing number of marketers are opting to outsource parts of their teams, driven by a shortage of in-house skills and the downsizing of teams. This trend highlights the importance of adapting to...

The Evolving Landscape of Marketing and Consumer Trends: Insights and Analysis

Exploring the latest trends in marketing strategies, consumer behaviors, and industry developments