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Created date 22/04/2024
A recent study revealed that 47% of social media users believe a brand's credibility is at risk when its advertisements are displayed next to misinformation. Learn how IPG and Zefr are tackling this i...
Created date 09/01/2024
IPG sells Hill Holliday, Deutsch New York to marketing services upstart, while maintaining an affiliate relationship This move comes as IPG addresses challenges posed by the tech downturn
Created date 24/10/2023
IPG Q3 revenue falls short of expectations due to reduced client activity in tech and telecom, and marketers' concerns about the macroeconomy However, the company remains optimistic about its future p...