All posts - Tag: Customer Experience
Primark expands brand strategy to enhance customer experience beyond traditional retail
Primark, known for its emphasis on in-store shopping, is now extending its reach by introducing click-and-collect services across all stores in Great Britain, aiming to offer customers a more convenie...
What is CPE? How to measure and improve CPE?
Learn about CPE and why measuring it is important. Discover the different methods of measuring CPE and the factors that affect it. Improve your CPE with employee training, customer feedback, process i...
Steps in the framework of one to one marketing
In marketing, the concept of one to one marketing is considered ideal. This is because it allows for more personalized experience for the customer, giving them a better chance of being able to identif...
