All posts - Tag: Customer Engagement

All posts - Tag: Customer Engagement

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Netflix shifts focus to engagement metrics amid crackdown on password sharing

Netflix's decision to shift away from reporting subscription numbers highlights a strategic move towards prioritizing customer engagement as a key measure of success. By emphasizing engagement, Netfli...

The New Era of Retail Media: Co-op's Pioneering Approach to Customer Engagement

Co-op has introduced a groundbreaking retail media network, offering brands unprecedented access to customer data and advertising opportunities in the convenience store category. This innovative platf...

What are Micro-Moments? Applying Micro-Moments in Marketing

Learn how to apply micro-moments in marketing with our guide. Identify, create, optimize, and measure these key moments to improve customer engagement and drive conversions. Discover the importance of...