All posts - Tag: Brand building
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Abercrombie & Fitch's Strategic Shift Towards Brand Building and Balanced Promotions
Discover how Abercrombie & Fitch's focus on brand identity and strategic investment at every level of the sales funnel has led to remarkable success in the retail industry.
Study discovers brand building activities drive growth in digital video spending
Digital video spend sees a significant upsurge as brand building activities take center stage in driving growth Marketers prioritize digital video ads, leading to a 5% surge in ad spend during the fir...
