All posts - Tag: Advertising Week
Unleashing Innovation Under Limitations: Edgewell and Ford's Unprecedented Success
Executives at Advertising Week New York discuss strategies to thrive amidst constraints, highlighting Schick's successful product launches during the pandemic Discovering victories, embracing failure,...
Unleashing the Power of Identity: How Inspire Brands Dominates the Marketing Game
Unlocking the power of data, Inspire Brands leverages unified consumer insights to drive transactions By placing identity at the heart of its marketing strategy, Chief Media Officer Travis Freeman rev...
Revitalizing General Mills' Fruit Snack Brands: A Game-Changing Move to Outsmart Competitors
General Mills revamps fruit snack brands with bold assets and innovative sonic branding to combat disruptors Execs reveal at Advertising Week how this strategy aims to make Gushers and other brands st...
Unleashing the Power of Advertising Week: Insider Strategies for Marketers to Maximize Industry Success
Discover expert tips from Advertising Week's Global President Ruth Mortimer on how marketers can maximize their experience at the industry bonanza Gain practical insights on AI and retail media, as we...
