Barbie Box Office Shatters Records, Dominates Across The Spider-Verse on Opening Day 2023

Summary

Featuring a star-studded cast led by Margot Robbie and Ryan Gosling, the film has garnered an astounding $70.5 million in a mere twenty-four hours at the domestic box office.

Barbie's incredible performance on its opening day suggests that it may become a massive blockbuster success, as it has already recouped nearly half of its $145 million production budget. The film, featuring Margot Robbie as Barbie and Ryan Gosling as Ken, was released in theaters on July 21 and was helmed by acclaimed director Greta Gerwig, a three-time Oscar nominee. Gerwig collaborated with Noah Baumbach on the screenplay, and the star-studded cast boasts renowned names such as America Ferrera, Kate McKinnon, Issa Rae, Simu Liu, John Cena, Dua Lipa, and Will Ferrell, among others.

Per Variety, the opening day of the Barbie box office has resulted in a remarkable total of $70.5 million in the domestic box office. This outstanding figure not only surpasses the opening day earnings of Spider-Man: Across the Spider-Verse, which stood at $51.8 million, but also grants Barbie the honor of having the best opening day of the entire year. Moreover, this impressive total signifies that the movie has managed to recoup nearly half of its approximately $145 million production budget in just a single day.

How High Could Barbie Climb Up the Box Office Charts?

With a total of $70.5 million, Barbie has already surpassed big-name titles including Evil Dead Rise, Cocaine Bear, and Magic Mike's Last Dance to become the 20th highest-grossing domestic movie of the year. By the end of the weekend, it is expected to climb even higher on the chart. It's important to note that this box office total only includes domestic earnings. If the movie also performs well overseas, it has the potential to become a bona fide smash hit.

Barbie has the potential to secure the No. 1 spot on the chart again next weekend, provided it strategizes effectively. Disney's Haunted Mansion is set to release during the same weekend, but Barbie had the advantage of premiering before the SAG-AFTRA strike. This strike prevents actors from promoting struck projects as they advocate for fair wages. This factor could potentially impact Haunted Mansion's opening weekend.

Overall, Barbie's future looks promising. Its significant lead over Across the Spider-Verse suggests it could position itself as the second highest-grossing domestic movie of the year, falling between that title and The Super Mario Bros. Movie. Additionally, there is a strong possibility that Barbie may surpass Spider-Verse and secure a spot in the Top 5 highest-grossing movies of the year thus far on the worldwide chart.

Source: Variety