Coca-Cola has recently partnered with League of Legends to create a new drink that will allow players to experience the taste of their hard-earned experience points. As one of the most popular MOBA and eSports games in the world, League of Legends has a large and loyal following of both competitive and casual players. In addition to its main game, Riot Games has expanded the League of Legends universe with new games, including Teamfight Tactics and League of Legends: Wild Rift, as well as comics and an animated series called Arcane that has received critical acclaim. With this exciting collaboration, Coca-Cola promises to bring players even closer to the League of Legends world by incorporating the game's signature experience point system into a delicious beverage.
The latest collaboration between Coca-Cola and Riot Games has brought forth a new drink for League of Legends enthusiasts. The Coca-Cola Ultimate Zero Sugar, with its League of Legends-inspired branding, is said to have a flavor that mimics experience points. The beverage is part of Coca-Cola Creations' line of limited edition drinks that are released in collaboration with popular games or artists such as Rosalia, Ava Max, and Marshmello. Available until July 18, the Coca-Cola Ultimate Zero Sugar comes with themed challenges and rewards in League of Legends, allowing players to unlock three exclusive emotes for their favorite champions by completing various missions in their matches. These missions include getting seven assists in a single game, winning a match in under 20 minutes, and earning 12,000 gold in a single game. Moreover, players can also scan a QR code on the Coca-Cola Creations Hub to discover the Ultimate Emote Generator, an Instagram filter that showcases them as League of Legends emotes.
Coca-Cola's latest collaboration with League of Legends marks another successful partnership with a popular video game. Previously, the beverage company partnered with Fortnite to create a pixel-flavored soda, complete with a dedicated island featuring multiplayer mini-games. Now, with the League of Legends collaboration, players can experience a new flavor while they level up in the game. And with the game available on PC, fans can easily access this exciting partnership.