Summary
Greta Gerwig's Barbie has become the domestic box office champion of 2023, surpassing The Super Mario Bros. Movie with over $575.4 million earned in the U.S. and Canada.
The movie has achieved tremendous success globally, surpassing $1.3 billion recently. With another $50 million, it will surpass The Super Mario Bros. Movie's worldwide earnings, making it the highest-grossing movie of the year worldwide.
Barbie's upcoming IMAX release will strengthen its box office performance, but its upcoming VOD release may result in a decrease in momentum.
Barbie, directed by Greta Gerwig and starring Margot Robbie, has emerged as the reigning champion of the 2023 domestic box office, surpassing The Super Mario Bros. Movie. Since its release last month, this Warner Bros. film, based on the beloved Mattel toy, has garnered immense praise from both viewers and critics alike. It has proven to be a global success, having crossed the $1 billion mark worldwide earlier in the month.
Now, it has been reported by TheWrap that Barbie's box office earnings have surpassed $575.4 million domestically. This outstanding achievement has allowed Barbie to outperform The Super Mario Bros. Movie, making it the current reigning domestic box office champion of 2023. Additionally, Greta Gerwig's film has already accumulated over $1.3 billion worldwide and continues to grow. With just a mere $50 million left to surpass The Super Mario Bros. Movie's global total of $1.359 billion, Gerwig's film is poised to become the highest-grossing movie of the year on a global scale.
How Much Higher Will Barbie's Box Office Go?
The film featuring Barbie has surpassed all expectations, capturing the hearts of audiences worldwide. It currently ranks as the 14th highest-grossing movie of all time in the domestic box office, with only Incredibles 2 ($608.6 million), Star Wars: Episode VII – The Last Jedi ($620.2 million), and The Avengers ($623.4 million) standing ahead. Anticipated estimates suggest that Barbie's earnings in the domestic market will exceed $700 million by the end of its theatrical run, placing it among the top 5 highest-grossing films in the United States and Canada.
Barbie is set to receive an IMAX release for one week, beginning on September 22, which is expected to boost the film's performance as it enters its third month. However, with Barbie's VOD release scheduled for September 5, it is uncertain if audiences will opt to watch the movie at home instead.
The final position of Barbie in the global box office rankings is yet to be determined, but the film's consistent performance and minimal weekend-to-weekend declines indicate that it still has plenty of potential. Undoubtedly, Barbie has proven to be a significant success for Warner Bros in theaters, and this trend is likely to continue with the VOD release. Even though an official announcement regarding a sequel to Barbie has not been made, considering the impressive numbers, it is almost certain.
Source: TheWrap