The Ultimate Apple Watch Guide: Unveiling the Top Picks for 2023

After reviewing our recommendations, we are still confident that these are the top Apple Watches available for purchase. With continuous advancements, finding the ideal Apple Watch may not be a simple task. However, whether you prioritize durability, cellular capabilities, or affordability, we have the best recommendations tailored to your needs.

UPDATE: 10/05/2023

We've reviewed our recommendations and are confident these are still the best Apple Watches you can buy.

Apple Watch Series 9

Best Apple Watch Overall $390 at Amazon

Apple Watch SE (2nd Gen, 40mm)

Best Budget Apple Watch $177 at Amazon

Apple Watch SE (2nd Gen)

Best Apple Watch with Cellular Service $177 at Amazon

Apple Watch Ultra 2

Best Apple Watch for Durability $749 at Amazon

What to Look For in an Apple Watch in 2023

The Apple Watch transcends the traditional concept of a timepiece by featuring a dynamic screen in place of conventional dials. Initially perceived as a novelty gadget solely capable of displaying the time and delivering notifications, the Apple Watch has evolved significantly since its inception. Presently, it serves as a comprehensive fitness tracker, a dependable GPS locator, and a reliable means of never missing crucial messages. Furthermore, it adapts seamlessly as a versatile fashion accessory.

All Apple Watch models are waterproof, allowing you to wear them even when swimming. The latest Series 9 models are equipped with advanced features such as an FDA-approved ECG monitor and a blood oxygen sensor to monitor your vital signs. When it comes to smartwatch technology, the Apple Watch is simply incomparable.

In the past, earlier models of the Apple Watch offered limited options for finishes and colors. However, now you can choose from a wide range of finishes and colors for the newest Apple Watch. Additionally, you have the freedom to accessorize your watch with a variety of Apple Watch bands.

Now that you have a clear understanding, let's delve into the top Apple Watches available for purchase today. Our product recommendations at How-To Geek are provided by the same team of experts who have successfully assisted users in fixing their devices over a billion times. Based on our extensive research and expertise, we exclusively recommend the finest products. We never accept any form of payment for endorsing or reviewing products. Read More »

Best Apple Watch Overall: Apple Watch Series 9

Although it may not be Apple's flagship smartwatch in 2023, the Apple Watch Series 9 checks off most of the boxes for the majority of users. While the Apple Watch Ultra 2 has claimed the title as the ultimate Apple Watch, it comes with a hefty price tag of at least an additional $400, making it an impractical recommendation for many.

The Series 9 may appear similar to the Series 8, but there have been several changes under the hood. However, one thing that remains unchanged is the starting price of $399 for the GPS-only model. Yet, as you admire the Series 9, you will be pleasantly surprised by a few notable enhancements. For instance, the display offers a maximum brightness of 2000 nits, surpassing the capabilities of the Series 8.

Equipped with a new S9 processor and U2 ultrawide-band chip, the Apple Watch Series 9 enables you to conveniently answer calls, launch widgets, and perform other tasks by simply double-tapping your index finger and thumb. Quite impressive!

The temperature sensor and fall/crash detection on the Series 8 have not been enhanced. Additionally, the battery life extends up to 18 hours, or 36 hours when using low power mode. While there aren't many notable distinctions between the Apple Watch Series 8 and Series 9, if you are planning to buy an Apple Watch and do not own one yet, it is recommended to opt for the Series 9.

Introducing the Apple Watch Series 9, which incorporates all the beloved features of its predecessors. With the remarkable addition of a new double-tap feature, an exceptionally vibrant always-on display, and the convenience of offline Siri access, this watch takes functionality to a whole new level.

Apple Watch Series 9

The Apple Watch Series 9 is the top pick with a rating of 9 out of 10. With its new S9 chip, the watch offers a brighter and more vibrant always-on display, along with Apple's convenient double-tap gesture. It has never been easier to handle calls and make use of this smartwatch while indulging in your favorite activities.

Available for $390 on Amazon, $399 at Best Buy, and $399 at Apple.

Best Budget Apple Watch: Apple Watch SE (2nd Gen)

Justin Duino

The Apple Watch SE (2nd Gen) not only improves upon its predecessor but also takes the place of the Series 3 as Apple's most budget-friendly smartwatch. This makes it an obvious choice if you're looking for an affordable Apple Watch. However, don't mistake the new Watch SE for a slouch.

The 2022 model features the S8 chip found in the pricier Series 8 and Watch Ultra, ensuring fast performance. Additionally, this chip makes the smartwatch futureproof, eliminating the need for an upgrade for several years, unless desired.

Retaining the 40mm and 44mm options, the Watch SE (2nd Gen) maintains a similar appearance to its predecessor but now comes with a redesigned back in aluminum case-matching colors. Furthermore, this smartwatch incorporates new accelerometer and gyroscope sensors for the Crash Detection feature, like other recent Apple Watch models.

The smartwatch is an excellent option for tracking your health and fitness. It provides all-day activity tracking, sleep tracking, and heart rate monitoring. The watchOS 9 software manages the device and includes updated Workout and Compass apps, as well as additional sleep insights and a new Medications experience.

However, the Watch SE (2nd Gen) does not have an always-on display, ECG app, ability to monitor blood oxygen saturation, dust resistance, or temperature sensors, which are significant features found in the Series 8.

However, for those not greatly concerned about these features, the Apple Watch SE (2nd Gen) presents itself as an exceptional option. Ideal for iPhone owners in search of their initial smartwatch or with a limited budget, it truly stands out. Moreover, boasting a launch price $30 lower than its predecessor, it offers excellent value for money and proves to be a truly tempting purchase.

Apple Watch SE (2nd Gen, 40mm)

Get the latest Apple Watch SE (2nd Gen) with remarkable features at an unbeatable price of $177, saving $72 from its original cost of $249. Available at popular retailers like Amazon, Best Buy, and Target.

Best Apple Watch with Cellular Service: Apple Watch SE (2nd Gen)

Tim Brookes

There are two variations available for the Apple Watch SE: GPS and cellular. With the GPS version, you can make calls and send messages as long as your iPhone is in close proximity. However, if you prefer the freedom of using certain features without your iPhone nearby, upgrading to the cellular version is necessary. This upgrade comes at an additional cost of $50, but it proves to be a worthwhile investment.

If you're in need of an affordable Apple Watch, the SE is a great option regardless of the version you choose. While it may lack some cool features like the built-in ECG app, double tap gesture, and always-on display, it compensates with crash detection, Family Setup, and a battery life of up to 18 hours on regular usage.

For Apple Watch models with cellular connectivity, the Family Setup feature is available. This allows you to configure the Apple Watch for a family member who doesn't own an iPhone. It's especially beneficial if you want to keep your child connected without giving them an iPhone.

If you're a fitness enthusiast looking to track metrics without carrying the weight of an iPhone, the Apple Watch SE allows you to make phone calls, stream Apple Music, and receive notifications independently. While there are more advanced Apple Watch models with cellular capabilities, the Apple Watch SE is a cost-effective choice if you primarily require cellular functionality without the additional features. It offers a fast performance and can last throughout the day.

Get the Apple Watch SE (2nd Gen)

Enjoy the best Apple Watch experience with the added convenience of cellular service. Save $72 as it is now available for only $177, discounted from the regular price of $249. While the Apple Watch SE may not have all the advanced features found in the latest models, it offers an affordable option. Plus, you can choose between GPS or cellular connectivity, ensuring easy access to everything you need while on the go, without the need to carry your iPhone around.

$177 at Amazon See at bestbuy See at Target

Best Apple Watch for Durability: Apple Watch Ultra 2

For outdoor adventurers, a reliable and sturdy watch is essential to endure the test of time. Introducing the Apple Watch Ultra 2, equipped with impressive features such as 100m water resistance, swimproof capabilities, suitability for recreational dives up to 40m, and resistance to high-speed water sports. Plus, it is crafted from titanium, making it the most durable Apple Watch available.

Apple proudly states that the Ultra 2 has undergone rigorous testing based on the MIL-STD-810H standard. The rugged and corrosion-resistant case ensures that the sapphire crystal remains protected against edge impacts. Additionally, with an IP6X dust-resistant rating, this Apple Watch can withstand tough conditions.

Beneath its tough exterior, the Apple Watch Ultra 2 boasts the largest and brightest display to date. With its always-on feature reaching 3000 nits, it is the perfect companion for outdoor activities, as it is easily readable in sunlight. Additionally, you have the freedom to personalize the display to your liking, ensuring that everything you need is readily available.

With the inclusion of Apple's double-tap gesture feature, interacting with your smartwatch is effortless. Simply double-tap your index finger and thumb to answer calls, send messages, and pause timers, without the need to halt your activities.

The Apple Watch Ultra 2 offers the ultimate experience with its dual-frequency GPS system, allowing for precise fitness tracking in various environments. Additionally, it boasts numerous new fitness features and is compatible with third-party accessories.

The Apple Watch Ultra 2 - The Ultimate in Durability $749 $799 Save $50 Created to withstand any conditions, the Apple Watch Ultra 2 encompasses all the cutting-edge features of the Apple Watch series and sets a new standard for durability.

$799 at Apple $799 at Best Buy $749 at Amazon

The Best Apple Watch Bands

Hannah Stryker

Choosing an Apple Watch can be challenging, but selecting a band is a whole new level of complexity. With numerous models and finishes available for the Apple Watch itself, trying to find the perfect band from the extensive range of colors and types becomes quite a task.

With numerous options available from Apple alone, selecting from around seven different models can still be overwhelming. And that's not even considering the various third-party bands available in the market!

However, you don't have to face this decision alone. To assist you in narrowing down your choices, take a look at our comprehensive roundup featuring the top Apple Watch bands.

FAQ

How do I reset my Apple Watch?

Resetting your Apple Watch is a useful process to know how to do in a pinch. See our guide on how to backup, wipe, and restore your Apple Watch for step-by-step instructions.

How do unpair my Apple Watch?

Ever wondered what the "i" icon on your Apple Watch does? You can use it to unpair your Apple Watch.

How do I turn off my Apple Watch?

Since you have an Apple Watch, you also have an iPhone. You can turn your Apple Watch off like you'd turn off your iPhone: using the side button.

Are Apple Watches waterproof?

How do I change my Apple Watch band?

Although not entirely waterproof, Apple Watches are designed to be water resistant. All models of Apple Watches are able to endure sweat and light water exposure such as rain. However, for activities like recreational scuba diving, the Apple Watch Ultra is recommended due to its enhanced water resistance capabilities.

Swapping Apple Watch bands is pretty simple once you know your way around the wearable. Read our guide on how to change your Apple Watch band for more info.

How do I charge my Apple Watch?

To charge your Apple Watch, simply connect the USB end of your adapter to a wall outlet or USB port, and attach the magnetic puck to the back of your Apple Watch.