Recently, MAPPA's CEO revealed their ambitious plan to rival industry giants like Ufotable and Kyoto Animation. Their strategy centered on producing top-notch anime and undertaking numerous projects each year in order to catch up with these esteemed studios. However, after the release of Jujutsu Kaisen season 2 episode 14, MAPPA received severe criticism for subpar animation quality.
The director of Jujutsu Kaisen season 2 episode 14, Hokuto Sadamoto, even experienced a breakdown, shedding light on the challenging conditions faced by the team. As fans increasingly hold senior executives accountable for these issues, there is a growing consensus that a shift in focus, prioritizing quality over quantity, is essential for the studio's future success and reputation.
Studio MAPPA's recent statements add fuel to the fire
MAPPA's recent statement unveiled their CEO's ambitious plan. In order to rival industry powerhouses such as Ufotable and Kyoto Animation, the studio responsible for JJK aimed to create numerous top-notch anime projects each year. Nevertheless, this strategy provoked the ire of anime and manga enthusiasts.
Drawing comparisons to studios esteemed for their ethical methods, numerous fans deemed the studio's actions distasteful and even villainous. The choice to animate multiple beloved intellectual properties at the same time not only seemed counterproductive but also resulted in excessive workloads for their staff.
Following the airing of Jujutsu Kaisen season 2 episode 14, fans expressed their frustration due to the noticeable decline in animation quality. Many attributed this issue to the studio's demanding production schedules and the excessive workload placed upon the animators.
The animators' meltdown over their grueling work conditions, coupled with claims of restrictive nondisclosure agreements silencing their voices, revealed a bleak portrayal of the internal atmosphere within the studio.
Sympathetic supporters of the animators shared their understanding of the difficulties they encountered in upholding the studio's demanding quality expectations amidst immense pressure.
The fans were unanimous in their opinion: the shortcut strategy employed by MAPPA has caused damage to their reputation and has resulted in the hardships faced by their loyal staff. Numerous fans have expressed their support for a shift in the studio's approach, suggesting that they should take inspiration from esteemed studios such as Ufotable and Kyoto Animation.
By prioritizing a smaller number of projects, offering animators realistic timelines, and nurturing a supportive work environment, MAPPA could have enhanced its reputation and safeguarded the welfare of its staff. Supporters believed that channeling critique towards the executives and their strategies, rather than targeting animators, was imperative for instigating positive transformation in the industry.
Final thoughts
Fans suggest that by reducing their workload and focusing on fewer projects, MAPPA can enhance its reputation and rebuild trust among fans. This approach would alleviate the burden on animators and potentially expedite the process of restoring the studio's damaged image. Kyoto Animation serves as an example, as they have established a commendable standard with their reputedly favorable working conditions. By following a similar path of prioritizing quality over quantity, fans believe that MAPPA can compete against renowned studios such as Ufotable and Kyoto Animation, thereby paving the way for a promising future in the anime industry.
Editor's P/S
As a fan of anime and MAPPA's work, I am deeply concerned about the impact of the studio's aggressive expansion plans on the well-being of its animators and the quality of its productions. The recent controversy surrounding Jujutsu Kaisen season 2 episode 14 has brought to light the unsustainable working conditions and unrealistic expectations placed on MAPPA's animators, leading to a breakdown by the episode's director, Hokuto Sadamoto. This is just one example of the immense pressure and stress that MAPPA's animators are facing, which is ultimately reflected in the declining quality of the studio's output.
It is clear that MAPPA's current approach is not sustainable and needs to change. The studio needs to prioritize the well-being of its animators and ensure that they are given realistic deadlines and workloads. This means scaling back the number of projects that the studio takes on and allowing animators more time to work on each project. It also means providing animators with the resources and support they need to succeed, such as adequate pay, comfortable working conditions, and access to training and development opportunities.