Siegelman Stable Unveils Retro-Inspired Racing Tracksuit in Spring 2024 Collection

Siegelman Stable, a streetwear brand with a rich history, is going back to its roots this year. The brand’s upcoming Spring 2024 collection will showcase a complete racing tracksuit, also known as "colors," and will be featured at a pop-up event in New York City this week.

Favored by celebrities such as Gunna, Future, Travis Kelce, and Post Malone, Siegelman Stable is a popular choice for some of the world's most well-known musicians and athletes. The brand has an interesting origin story, originally starting as a racing-horse stable established by Robert Siegelman in 1982. In 2020, his son Max revived it as an equestrian-themed streetwear brand.

"We're bringing back my dad's original tracksuit, capturing the nostalgic 1980s style," Max Siegelman shared in a recent statement. He fondly recalled memories of his father, who would start his day early in the stable, dressed in dark red, navy, and gold - the stable's iconic colors. Additionally, his father would invite non-drivers, such as children battling cancer and other illnesses, to the stable to bond with the horses.

Man in Siegelman Stable tracksuit with horse

Siegelman Stable

The fashion brand continues Robert Siegelman’s legacy by donating a portion of its sales proceeds to equine therapy programs, and is also committed to sustainable manufacturing.

"We are proud to continue our tradition of manufacturing all our pieces in the U.S., prioritizing ethical and sustainable production," Max Siegelman stated.

The latest tracksuit is crafted from a durable heavyweight cotton twill in a classic combination of dark navy, red, and gold. The pants feature a sleek dark navy design with red piping along the side seam, while the top boasts a trendy cropped silhouette adorned with Siegelman's signature "S" crests on each shoulder.

The brand will be showcasing a variety of new styles at the pop-up event, in partnership with Shopify NY. Fans can look forward to a fresh dark navy and off-white color option for the main collection, as well as two unique t-shirt designs made from BCI cotton, available exclusively at the pop-up. Additionally, a new cropped t-shirt will be introduced.

Woman in Siegelman Stables tracksuit with hourse

Siegelman Studios

According to Siegelman, having in-person activations is a great way to connect with our community on a more personal level. It allows new customers to experience Siegelman Stable firsthand and feel the quality of the clothing themselves.

Siegelman expressed his excitement about the partnership with Shopify for the pop-up event. He highlighted that Shopify serves as a constant partner, bridging the gap between the brand and its customers. This collaboration has allowed them to explore new opportunities beyond traditional e-commerce, such as introducing an 'Off Track Betting' concept at the Shopify NY location.

During the pop-up event taking place from May 10–12 at 131 Greene Street in Manhattan, fans will have the opportunity to purchase the latest Siegelman Stable tracksuit and other items from the Spring collection.

TMX contributed to this story.

Editor's P/S:

Siegelman Stable's return to its roots is a testament to the power of legacy and the enduring allure of classic style. The brand's commitment to sustainable manufacturing and equine therapy programs speaks to its values-driven approach, making it a brand that truly stands for more than just clothing. The pop-up event in New York City will offer fans the opportunity to experience the brand's latest collection firsthand and connect with the community.

This article highlights the importance of authenticity and the enduring power of heritage in the fashion industry. By embracing its racing history and incorporating elements of equestrian style, Siegelman Stable has created a unique and recognizable brand that resonates with consumers. The brand's focus on sustainable manufacturing and social responsibility further differentiates it in the marketplace and positions it as a brand that values quality, craftsmanship, and ethical practices.