Shocking Movie Study Unveils the Ultimate Horror Flick of 2023!

Summary

According to a new study ranking movies by streaming interactions and general engagement, The Menu is the most popular horror movie of 2023.

Mark Mylod directs The Menu, featuring a couple portrayed by Anya Taylor-Joy and Nicholas Hoult, who experience unexpected encounters at a secluded upscale eatery. Other movies on the popular horror list include The Pale Blue Eye, No One Will Save You, M3GAN, and Nope.

A recent study conducted by Reelgood reveals that The Menu, directed by Mark Mylod and starring Anya Taylor-Joy, Nicholas Hoult, and Ralph Fiennes, is the most popular horror movie of 2023. The study ranks films based on streaming interactions and general engagement, considering the top two most popular weeks between January 1 and October 10. Other surprising entries in the top 10 list include The Pale Blue Eye, No One Will Save You, Nope, Renfield, M3GAN, Infinity Pool, Evil Dead Rise, Knock at the Cabin, and I See You.

Why The Menu Was So Popular

Premiering at TIFF last September, The Menu immediately generated significant buzz. Although it didn't become a box office smash when released in November, it captivated both audiences and critics. Notably, the film boasts an impressive Rotten Tomatoes score of 88%, while the audience score slightly lower at 76%.

With a conventional box office haul of $79.6 million, The Menu achieved success by traditional standards. However, its popularity experienced a powerful resurgence when it became available for streaming on January 3. The film's ending sparked lively engagement and discussions on social media, paralleled by the audience's appreciation for its inventive premise and captivating plot. Additionally, Anya Taylor-Joy received acclaim for her standout performances in The Queen's Gambit, The Northman, and Last Night in Soho. Furthermore, Ralph Fiennes delivered a chilling portrayal as Chef Slowik.

One key aspect for a movie to gain popularity on the internet nowadays is the presence of memorable scenes, images, or lines that can spark online discussions. The cheeseburger scene in The Menu serves as a prime example of such a moment, captivating viewers not just due to its mouthwatering appearance, but also because of its profound emotional and thematic relevance to the movie's storyline and characters. Despite the release of numerous thrilling and highly talked-about horror films in recent months, the latest study provides a compelling reason to revisit The Menu as it nears its one-year milestone.