Rayman Raving Rabbids: The Next Big Animated Franchise?
A look at how the Raving Rabbids franchise could rival Illumination's Minions and become a major player in the animated feature-film landscape.
The Rise of Animated Feature-Films
A property that's Super Mario Movie meets Minions - an unexpected video game series could rival Illumination's Minions franchise if it's actually given The Super Mario Bros. Movie treatment. The animated feature-film landscape is undergoing a significant change in Hollywood, with studios like Sony Pictures Animation and Illumination leveling the playing field. The success of The Super Mario Bros. Movie, in collaboration with Universal Studios and Nintendo, has opened the door for other video game series to make their mark in animated movies.
Still from Rayman Raving Rabbids featuring the Rabbids at the beach
In fact, Illumination, in collaboration with Universal Studios and Nintendo, released one of the year's biggest blockbuster movies, animated or otherwise - The Super Mario Bros. Movie. This success has sparked discussions about other potential video game series that could follow in its footsteps and compete with the likes of Illumination's Minions franchise. One such series that stands out is the Raving Rabbids franchise, which has the potential to captivate audiences and become a major player in the animated feature-film landscape.
A 2022 animation test from the Rabbids movie featuring two of the characters
Rayman Raving Rabbids vs. Illumination's Minions
Rayman Raving Rabbids, a spinoff of Ubisoft's '90s platformer Rayman, has garnered significant success and popularity. The Rabbids, much like the Minions, are comedic, mischievous, and loud, making them a promising contender in the animated movie market. The Raving Rabbids franchise has become even more successful than its parent property, pushing Ubisoft to drop 'Rayman' from the titles of future games. With their viral appeal and similarity to the Minions, the Rabbids have the potential to challenge Illumination's dominance in the animated movie industry.
The Rabbids have already made appearances in the gaming world alongside Mario, and their potential as a major animated franchise has been recognized by studios. The Rabbids movie, which has been in production for years, holds a great deal of promise, especially in the wake of The Super Mario Bros. Movie's success. The Rabbids possess the Minion-like potential to captivate audiences of all ages and deliver chaotic, comedic entertainment, making them a strong contender to rival Illumination's Minions franchise.
The Potential of the Rabbids Movie
The Rabbids movie, despite being in development for a decade, has continued to garner interest and investment from major studios. With collaborations between Ubisoft, Columbia Pictures, Sony Pictures Animation, and Lionsgate, the Rabbids movie is poised to make a significant impact in the animated feature-film landscape. The success of The Super Mario Bros. Movie has emphasized the financial potential of video game-to-screen adaptations, paving the way for the Rabbids movie to capitalize on its fun worlds, characters, and Minion-like appeal.
The Rabbids have the potential to combine the most successful aspects of both Illumination franchises, offering a unique blend of entertainment that can rival the Minions' blockbuster success. The Rabbids movie's ability to enchant audiences and deliver chaotic, comedic hijinks positions it as the next big animated franchise, ready to challenge the dominance of Illumination's Minions and make a lasting mark in the world of animated feature-films.
