Mind-Melding: Star Trek and Kid Cudi Unveil Epic Collaboration at NYCC
Kid Cudi and Star Trek unite in a groundbreaking collaboration, Boldly Be, making waves at NYCC Elevating Star Trek's musical influence, Kid Cudi's presence brings an exciting fusion of creativity and innovation to this extraordinary partnership
Summary
Kid Cudi's "Boldly Be" collaboration with Star Trek includes a new song, a Fortnite game, and themed apparel, drawing from the philosophy of IDIC.
Kid Cudi's presence at NYCC not only added to the star power of the Star Trek Universe panel and the Star Trek x Kid Cudi booth but also contributed to expanding the franchise's musical presence and increasing the mainstream appeal of the Star Trek brand.
Star Trek x Kid Cudi made a huge impact at New York Comic Con. Renowned rapper Kid Cudi, whose real name is Scott Mescudi, officially launched "Boldly Be," his collaboration with Star Trek. This exciting partnership includes a new song, a Fortnite game, and themed apparel. Inspired by Kid Cudi's lifelong passion for Star Trek, the "Boldly Be" campaign embraces the Star Trek philosophy of IDIC (Infinite Diversity in Infinite Combinations). This philosophy, rooted in Vulcan ideology, celebrates the idea that the multitude of differences in the universe leads to truth, beauty, and strength. Kid Cudi's presence at NYCC not only added star power but also contributed to the Star Trek Universe panel on October 14th. Throughout the entire weekend, fans could also visit the Star Trek x Kid Cudi booth at NYCC. To kick off the "Boldly Be" campaign, a captivating behind-the-scenes video was released, showcasing Kid Cudi's journey into the Star Trek universe and sharing his cherished memories as a Star Trek fan. Be sure to check it out below:
Introducing the "Boldly Be" campaign, which showcased the official trailer for Star Trek x Kid Cudi: Mirror Mayhem. This captivating Fortnite gaming experience features Kid Cudi's latest Star Trek-inspired track, "Heaven's Galaxy." In Mirror Mayhem, players embark on a mission alongside Captain Skyles (Kid Cudi) to investigate a sonic anomaly endangering the tranquil planet Vada. Along with the enchanting "Heaven's Galaxy," Mirror Mayhem presents previously unheard tracks from Kid Cudi's highly anticipated album, INSANO. Be sure to watch the video below:
Kid Cudi made a special appearance at NYCC's Star Trek Universe panel on Saturday, October 14th. Alongside Star Trek executive producer Alex Kurtzman and host Joshua Horowitz, Kid Cudi discussed his introduction to the world of Star Trek through his father. He also revealed exciting information about their exclusive collaboration, which encompasses a stylish streetwear collection. Take a look at the accompanying images below:
