From Educator to Explorer: Embracing the Desert Journey

Editor’s Note: This CNN series is sponsored by the country it highlights, but CNN still has full control over the content, including what is reported and how often, in line with our policy.

Amy Subaey has always been adventurous, but in 2020 she took on her most exciting challenge yet.

She was born and raised in Minnesota, and has also lived in Bahrain and Egypt before moving to Dubai, in the United Arab Emirates (UAE), in 2002. However, when she unexpectedly lost her job as an English instructor at an energy company during the Covid pandemic, she found herself unemployed in a foreign country with her teenage daughter, unsure of what to do next.

Feeling lost, she made a bold decision to pursue her passion.

An avid hiker and mountain climber, Subaey struggled to find like-minded people to trek with during her time in Dubai. In 2011, she decided to start a weekend hiking group. A few years later, she transformed this group into a business known as UAE Trekkers. On weekends, she would lead hikes while continuing to teach English during the week.

Subaey had a vision of creating something inclusive that would motivate people to explore the outdoor beauty of Dubai beyond the city limits. She wanted to show others the natural wonders that Dubai has to offer. She states, "There’s a lot of people in Dubai who are unaware of the nature outside the city. Many are surprised by the abundance of nature here."

Amy Subaey, founder of UAE Trekkers.

Amy Subaey, founder of UAE Trekkers.

After losing her job in 2020, Subaey, who is now 55 years old, shifted her focus to UAE Trekkers. The group has gained 30,000 followers on social media and has provided guided hikes to more than 60,000 individuals.

She no longer works a nine-to-five job at the university. Instead, she wakes up at 3am on weekdays to lead treks around stunning locations near Dubai. These include the exclave of Hatta, Sharjah, Fujairah, and even Snake Canyon in Oman, where hikers can explore its deep gorge and water-filled pools. She also offers a unique sunset hike across the Liwa desert in Abu Dhabi, which was a filming location for "Dune Part Two" (the distributor of which shares a parent company, Warner Bros. Discovery, with CNN).

Subaey's main goal has always been to get people out of Dubai city, into nature, and help them develop a passion for hiking.

Being out in nature really helps me forget about my problems," she explains. "Breathing in the fresh air and enjoying the peaceful surroundings helps me stay in the moment. After spending three or four hours outdoors, I always come back feeling rejuvenated."

Right from the beginning, Subaey made a decision to only have female guides lead her hikes.

Subaey explains that their early challenges involved breaking the stereotype of a typical hiking guide. Traditionally, hiking guides were expected to have strong physical abilities and focus on using hiking as a way to boost fitness levels, improve physique, and tackle longer distances.

In contrast, Subaey chose to hire educators and mothers, including herself, as guides for UAE Trekkers. This decision led to the development of a "student-centered" approach that supports new hikers both in the classroom and on the trails.

"Hiking tends to be seen as a way to show off fitness levels or speed, but we wanted to create a more inclusive and welcoming environment for all levels," Subaey explains.

UAE Trekkers’ hikes include a sunset trek across the Liwa desert in Abu Dhabi, a location used in “Dune Part Two.”

UAE Trekkers’ hikes include a sunset trek across the Liwa desert in Abu Dhabi, a location used in “Dune Part Two.”

UAETrekkers FZ LLC

Planning ahead

But even hikes aimed at beginners can require extensive planning.

Many people think that going on a hike is as easy as putting on sneakers and bringing a small amount of water for a three-hour hike in secluded areas without cell phone reception, water sources, or shade. Subaey points out that this mindset overlooks important factors like checking the weather forecast, identifying risky areas in case of severe weather, wearing proper hiking boots to prevent ankle injuries, and bringing enough water to stay hydrated and avoid heat exhaustion.

After gaining the essential knowledge, beginners have the freedom to explore on their own. However, many opt to still trek with a guide.

UAE Trekkers’ certified guides offer hikers guidance on preparing for treks, packing essentials, and maximizing the adventure. They also teach beginners how to handle emergencies like heat exhaustion and navigating challenging terrain. Additionally, guides educate trekkers about the local flora, fauna, geology, history, and culture during the trek.

Guests can join a specialist guided hike for up to 275 dirhams ($75), which includes snacks, juice, and hiking equipment. The beginner’s walks cover a distance of 9 kilometers (5.6 miles) and typically last around three hours. According to Subaey, what keeps guests coming back is the chance to not only connect with nature but also with each other.

The diverse hiking group, consisting of tourists, residents, and visitors, reflects the multiculturalism of Dubai. This mix allows trekkers to meet individuals from various parts of the world. Subaey mentions, "I’m always meeting people from all over, and I’m amazed by how far some have traveled. I believe those who hike with us truly appreciate this aspect."

She mentions that Dubai has a strong sense of community that she didn't experience in the US. People in Dubai are more open to talking and getting to know each other, regardless of age or nationality. She believes it's a misconception that Dubai is only for the super wealthy.

Excited about her new job, she is looking forward to launching a hiking retreat in Lima in the near future.

"There is so much raw beauty here that many people overlook. When others see the stunning views of Dubai, I can't help but feel a sense of fulfillment. It's like my mission is accomplished."

Editor's P/S:

Amy Subaey's journey from job loss to becoming a successful entrepreneur and adventure enthusiast is an inspiring and relatable tale of resilience and passion. Her determination to create an inclusive hiking community that fosters a love of nature and personal growth is commendable. The fact that she chose to hire female guides who prioritize education and support for all levels of hikers is not only unique but also empowering.

Moreover, the article highlights the hidden natural beauty of Dubai, a destination often associated with luxury and urban life. Subaey's efforts to showcase the diverse ecosystems and breathtaking landscapes just beyond the city limits are valuable in raising awareness about the importance of conservation and the well-being benefits of spending time in nature. Her plans to expand her hiking retreats to other destinations further reinforce her mission to connect people with the transformative power of outdoor adventures.