Exclusive Behind-The-Scenes: Mattel's Heated Showdown With Barbie's Director

According to a recent report, there were some disagreements between co-writers Greta Gerwig and Noah Baumbach and Mattel during the script process for the Barbie movie. Barbie, based on the famous Mattel toy, features Margot Robbie in the lead role as the iconic doll who gets expelled from Barbie Land and embarks on a journey to the Real World. This upcoming film is Gerwig's most significant project to date, following her successful films Lady Bird and Little Women.

As the release date for Barbie approaches, a new report from The New Yorker reveals that Mattel initially had hesitations about Gerwig and Baumbach being in charge of the script. Robbie Brenner, the head of Mattel Films, apparently wanted to see a preview of what the script would include. However, Gerwig and Baumbach disagreed, feeling that this would restrict their ability to explore different creative avenues. Jeremy Barber, their agent at U.T.A., had a straightforward response to Mattel. Take a look at his comment below:

“Are you crazy? You should’ve come into this office and thanked me when Greta and Noah showed up to write a f---ing Barbie movie!”

Why Gerwig & Baumbach Are Great Choices For Barbie

Both Gerwig and Baumbach have proven that they approach their films with distinct visions. Baumbach, in particular, showcases his unique writing style in films such as The Squid and the Whale, Marriage Story, and White Noise. Meanwhile, Gerwig skillfully tackles feminist themes, imbuing her work with grace and nuance, as well as creating compelling female protagonists.

The recent Barbie trailer showcases a film that defies expectations. It delves into profound existential themes, portraying Robbie's character as someone who doesn't fit in with the other dolls due to her human-like qualities, yet doesn't fully belong in the Real World as she is still a doll. The trailer reflects the distinct filmmaking sensibilities of Gerwig and Baumbach, combining seriousness with humor to breathe new life into this beloved toy.

While the film's comedic elements will undoubtedly contribute to its memorability, its treatment of the main character will be the true standout. Both writers have a track record of crafting intimate stories centered around complex characters rather than relying on big-budget franchise storytelling. This promises a departure from the typical approach of films like The Super Mario Bros. Movie, which, though entertaining, play it safe in terms of narrative. Though many questions about Barbie remain unanswered, the strength of Gerwig and Baumbach's script has earned Gerwig a whopping $100 million budget for the film.

Source: The New Yorker