Emma Chamberlain isn't just a coffee aficionado - she also has a knack for staying ahead of the fashion game. The YouTube sensation has revolutionized Gen-Z fashion with her stylish ensembles, captivating fans since 2017. Her channel showcased her unique ability to spot hidden potential in thrifted pieces, earning her a spot as a trendsetter.
She transformed her second-hand discoveries, such as oversized striped rugby shirts, unique patterns, and graphic T-shirts, into fashionable pieces with a simple crop, cinch, or tuck.
Embracing her unconventional fashion sense, she urged her audience to join her fashion journey through try-on hauls shared on YouTube. In June 2017, she confidently stated, "Next, I have this shirt, which is unconventional. So, just trust me and follow along. Once I turn it into a crop top, you can decide what you think of it." Despite initial skepticism from some followers, the owner of Chamberlain Coffee successfully elevated a dated workout top to a level that could be promoted by Urban Outfitters.
Reviving old trends that we never expected to see again, Chamberlain, along with her two closest friends, Hannah Meloche and Ellie Thumann, successfully made scrunchies and Birkenstocks cool once more in 2018. The trio added their own unique twist to these items, giving them a modern edge, and teenage girls quickly caught on to their stylish allure.
Upon moving to Los Angeles in June 2019, Chamberlain's fashion sense took on a new direction, embracing a chic, city girl aesthetic. Always prioritizing comfort, she effortlessly rocked graphic tees layered over long-sleeved tops and paired them with jean shorts boasting longer inseams, going against the prevailing trends of the time.
In 2019, Emma Chamberlain, host of the popular podcast "Anything Goes," began collaborating with Louis Vuitton, transforming her wardrobe from thrifted clothes to high-end designer pieces. Initially receiving gifted bags, Chamberlain gradually gained recognition through the brand. She attended her first fashion week in 2019 and became an interviewer at the prestigious Met Gala in 2021.
Despite her association with luxury fashion, Chamberlain's everyday street style prioritizes comfort rather than couture. Often seen wearing Brandy Melville, her typical outfit consists of basic polos, pleated trousers, and a sweater vest.
Keep scrolling to see photos of Chamberlain’s red carpet style evolution.
Credit: Dominique Charriau/WireImage
Emma Chamberlain’s Fashion Evolution Through the Years
Emma Chamberlain is not just a coffee connoisseur, but also a fashion trendsetter. With her unique style, she has completely changed how Gen-Z dresses. Back in 2017, her YouTube channel became famous for her impeccable fashion choices, as she effortlessly transformed thrifted items into fashion-forward looks.
Her collection of pre-owned discoveries included oversized rugby shirts with bold stripes, eye-catching patterns, and visually appealing graphic T-shirts. Through creative alterations such as cropping, cinching, or tucking, she effortlessly transformed these previously unnoticed items into trendy fashion statements.
Recognizing her own unique fashion sense, she passionately urged her audience to embrace her distinctive vision through try-on hauls shared on YouTube. In June 2017, she confidently declared, "I've got this peculiar shirt next, so just trust me and stick around. Once I turn it into a crop top, you can decide whether you like it or not." While some of her followers initially expressed doubts, the owner of Chamberlain Coffee effortlessly elevated a dated workout top into something that major retailers like Urban Outfitters would eagerly endorse.
Chamberlain and her two close friends from 2018, Hannah Meloche and Ellie Thumann, revived old trends that were unexpected to resurface. They successfully made scrunchies and Birkenstocks "cool" once again by giving them a modern twist. Undoubtedly, their unique style quickly gained popularity among teenage girls.
After moving to Los Angeles in June 2019, Chamberlain's style underwent a transformation towards a more urban, city girl aesthetic. She began favoring comfortable clothing choices, often layering graphic tees over long sleeves and wearing jean shorts with longer inseams than the prevailing trend.
In 2019, Chamberlain, the host of the "Anything Goes with Emma Chamberlain" podcast, entered into a collaboration with luxury brand Louis Vuitton. This partnership prompted her to transition from thrifted outfits to high-end designer pieces. Starting with the brand gifting her bags, Chamberlain gradually gained visibility within the fashion industry. She received her first invitation to attend fashion week in 2019 and even had the opportunity to conduct interviews at the prestigious Met Gala in 2021.
Scroll down to view pictures showcasing Chamberlain's evolution in red carpet fashion.
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Credit: Dominique Charriau/WireImage
Emma Chamberlain’s Fashion Evolution Through the Years
Emma Chamberlain is not just a coffee expert, but also a fashion trendsetter. With her killer looks, she has completely revolutionized Gen-Z's fashion choices. In 2017, she gained popularity on her YouTube channel where she showcased her unique ability to find potential in thrifted items that others may overlook.
Her collection of second-hand treasures included oversized rugby shirts with striped patterns, unique and bold designs, as well as eye-catching graphic tees. By performing simple alterations like cropping, cinching, or tucking, she effortlessly transformed these previously owned items into trendy fashion pieces.
Acknowledging her unconventional fashion sense, she urged her audience to embrace her creative vision through try-on hauls that she regularly shared on YouTube. In a video posted in June 2017, she confidently showcased a peculiar shirt and requested her viewers to "just, like, trust me on this." She added, "Once I turn it into a crop top, you can decide for yourself." Despite initial skepticism from some of her followers, the owner of Chamberlain Coffee successfully converted a dated workout top into something that could easily be promoted by Urban Outfitters.
Chamberlain and her two best friends, Hannah Meloche and Ellie Thumann, successfully revived past trends by making scrunchies and Birkenstocks fashionable once more in 2018. Their unique approach and modern twist on these items quickly gained popularity among teenage girls.
Upon moving to Los Angeles in June 2019, Chamberlain's fashion sense underwent a noticeable transformation, adopting a more urban and city-inspired aesthetic. Embracing a relaxed approach, she often combined graphic tees with long-sleeved tops and opted for jean shorts with longer inseams, diverging from the prevailing trends of the time.
In the same year, Chamberlain, known as the host of the podcast "Anything Goes with Emma Chamberlain," started collaborating with renowned brand Louis Vuitton, departing from her thrifted wardrobe and venturing into the realm of high-end fashion. Initially starting with gifted bags, the brand gradually propelled Chamberlain into the spotlight. The following year, in 2019, the California native received her first invitation to partake in fashion week, and eventually, in 2021, she even had the opportunity to conduct interviews at the prestigious Met Gala.
Scroll down to check out photos of Chamberlain's evolution in red carpet style.
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September 2019
Pretty in plaid! Chamberlain attended Target’s 20th Anniversary Collection launch in bright orange and red checkered pants, styled with white patent pumps.
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March 2019
Just her style! The YouTube star strutted through the streets of Paris in a funky printed Louis Vuitton dress with a graphic design across the center.
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October 2019
Chamberlain returned to Paris fashion week in an adorable sequined skirt and a vibrant Louis Vuitton purse.
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November 2019
In the spotlight! Chamberlain attended the Time 100 Next event in an edgy black mini dress, matched with a black clutch and booties.
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September 2021
Showing some skin, the Louis Vuitton ambassador looked radiant in a jewel-embellished gown designed by the luxury brand while attending the Met Gala.
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October 2021
The California native attended the Louis Vuitton show in their matching denim set, rocking a Canadian tuxedo with natural leather embellishments and a Louis Vuitton bag.
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March 2022
While attending the Vanity Fair Future Hollywood event, Chamberlain wore a low-cut black blazer and satin pants. She completed the look with dark eye makeup.
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March 2022
Chamberlain made a stunning entrance at the Vanity Fair Oscar Party, captivating everyone in a mesmerizing low-back gown specially crafted by the renowned designer, Louis Vuitton. With a touch of elegance and a hint of sparkle, this timeless look certainly left a lasting impression.
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April 2022
The coffee enthusiast attended Coachella in a Knorts figure-hugging romper, paired with a Miu Miu fanny pack.
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May 2022
To capture exclusive moments with celebrities at the Met Gala, Chamberlain made her grand entrance in a breathtaking Louis Vuitton creation. Ideal for embodying the opulent glamour of the event, she donned a flowing white skirt complemented by an elegant trailing train. Enhancing her ensemble with a regal touch, she adorned herself with a dazzling gold princess-sleeve top and adorned tiara, adding a hint of shimmer to her radiance.
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August 2022
She stunned in a bright red Valentino gown at the Venice Film Festival.
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September 2022
Chamberlain teamed a sleek Roberto Cavalli dress with a diamond necklace while attending the Bones and All premiere in Venice.
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October 2022
She looked luxurious in a leather minidress and boots at the Louis Vuitton spring/summer 2023 show during Paris Fashion Week.
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March 2023
The host of the "Everything Goes" podcast exuded allure at the 2023 Vanity Fair Oscar Party, donning a bespoke KNWLS dress that showcased tantalizing cutouts on her shoulders and boasted a striking thigh-high slit.
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May 2023
Chamberlain dressed to impress at the 2023 Met Gala in a sky blue blazer and skirt set from Miu Miu.
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September 2023
She donned a leather jacket and miniskirt while attending the Gucci show in Milan.
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September 2023
The social media star rocked a sleek red gown at the Lancôme X Louvre event during Paris Fashion Week.
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September 2023
At Paris Fashion Week, she rocked a bedazzled gown featuring a keyhole cutout at the Business of Fashion 500 gala.
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October 2023
Chamberlain looked super stylish in a blazer dress at the Miu Miu spring/summer 2024 show during Paris Fashion Week.